<?xml version="1.0" encoding="UTF-8"?>
<events>
  <event>
    <city>Melbourne</city>
    <country>Australia</country>
    <end-on type="date">2008-07-27</end-on>
    <full-description>3-day intensive camp on Usability in Practice

3-Day immersion: Interaction Design with Bruce "Tog" Tognazzini

Specialized full-day tutorials:

  (*) Fundamental Guidelines for Web Usability
  (*) Application Usability 1: Page-Level Building Blocks for Feature Design
  (*) Application Usability 2: Dialogue and Workflow Design
  (*) Intranet Usability 1
  (*) Intranet Usability 2
  (*) Websites That Sell: The Role of Motivational Psychology in Website Design
  (*) Email Newsletter Usability
  (*) Writing for the Web: Content Usability

Come for as few or as many days as you like. 
The same program is also offered in New York City, San Francisco, and London (UK).
</full-description>
    <id type="integer">380</id>
    <region>Australia</region>
    <short-description>Beyond the typical conference experience, offering a 3-day usability camp, a 3-day intensive session on interaction design, and several specialized, day-long tutorials that get both broad and deep.</short-description>
    <start-on type="date">2008-07-21</start-on>
    <title>Usability Week 2008 Melbourne</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.nngroup.com/events/</website>
    <url>http://events.boxesandarrows.com/events/380</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/380/nnglogo-invoice.gif</logo-url>
    <tag-string>application design, content, email usability, intranets, newsletters, ucd, usability, user testing, web design, writing for the web</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-07-26</end-on>
    <full-description>Our four-day Practicum is an intensive, hands-on workshop led by senior Cooper designers. We&#8217;ll show you how to:

    * Identify and address business issues
    * Plan and conduct user research to uncover user goals and mental models
    * Turn user data into a set of personas that guide (and sell!) the design
    * Use scenarios and goals to identify and prioritize requirements
    * Apply scenarios, principles and patterns to define the right interaction framework
    * Apply these methods to everything from pie-in-the-sky innovation to minor product updates

As the foundation course in the Cooper U curriculum, the Interaction Design Practicum was created for usability and design practitioners, product managers, and anyone else who strives to fill the gap between a list of requirements and what actually gets built. 
_______________________________________

What attendees have said about this course:

"Highly recommended! Even as an experienced designer I both learned a lot and got a sanity check for the work I'm doing. I'm totally energized!"

"Well worth your time. Fills the large void between needs identification and construction."

"Inspirational, educational, fun. I'm leaving with a lot of tools, information, and confidence."

_______________________________________

If you can stick around for a weekend in San Francisco, consider taking our two day Visual Interface Design and Communicating Design classes the following week.
</full-description>
    <id type="integer">470</id>
    <region>CA</region>
    <short-description>Learn about personas and Goal-Directed Design from the people who invented them! This 4 day hands-on course is taught by senior Cooper designers. </short-description>
    <start-on type="date">2008-07-22</start-on>
    <title>Cooper U: Interaction Design Practicum</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/ixd_practicum.html</website>
    <url>http://events.boxesandarrows.com/events/470</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/470/logo_cooperU.gif</logo-url>
    <tag-string>cooper, cooper u, interaction design, personas, research</tag-string>
  </event>
  <event>
    <city>Bedford</city>
    <country>USA</country>
    <end-on type="date">2008-07-24</end-on>
    <full-description>Topic: 10 Marketing Myths Usability Experts Need to Know

Speaker: Aileen Cahill, Customer Connections

When:
Wednesday, July 23rd
Refreshments &amp; Networking: 6-7:00 PM &#8211; Food &amp; beverages will be provided.
Meeting: 7:00 PM &#8211; 8ish

Where:
Chordiant Software, Inc. (Google map: http://tinyurl.com/43le9t)
8 Commerce Drive
Bedford, NH 03110

Summary:
As user experience professionals, we work with marketing teams all the time. Successful collaboration isn't always easy, but it's key to creating a superior customer experience that meets the goals of both the business and the customer. Aileen Cahill has helped re-engineer companies into becoming more customer focused for over 20 years. She will share insights from her time on the inside; marketing's modus operandi, key motivators, organizational metrics, and facilitate an exploration of frameworks and processes where collaboration will deliver a truly remarkable customer experience; both online and offline.  

Aileen Cahill co-authored the transformative marketing text used by leading MBA programs, Internet Marketing: Building Advantage in a Networked Economy, which presents a customer-focused framework for integrating marketing both online and offline. She is a classically trained brand marketer from the Fortune 1,000 and Customer Relationship Management pioneer who founded the Pepper + Rogers Group consulting division.  Aileen is currently an Adjunct Professor of Marketing at the University of Southern Maine and is the Managing Partner of the consulting firm Customer Connections.  Her MBA in marketing is from Cornell&#8217;s Johnson Graduate School of Management and she graduated Magna Cum Laude with a degree in Experimental Psychology from SUNY Binghamton.

RSVP:
Please send RSVPs to info@nhupa.org so we have an idea of the head count for the venue and refreshments. 

***NH UPA meetings are always open to anyone who is interested in attending. Membership to the UPA is NOT required.***

Hope to see you there!</full-description>
    <id type="integer">497</id>
    <region>NH</region>
    <short-description>Topic: 10 Marketing Myths Usability Experts Need to Know</short-description>
    <start-on type="date">2008-07-23</start-on>
    <title>NH UPA July Meeting</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.nhupa.org</website>
    <url>http://events.boxesandarrows.com/events/497</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/497/upa_logo_-_yahoo.jpg</logo-url>
    <tag-string>marketing, upa, usability, user experience, ux</tag-string>
  </event>
  <event>
    <city>Philadelphia</city>
    <country>USA</country>
    <end-on type="date">2008-07-25</end-on>
    <full-description>6PM - 8PM on Thursday, July 24, 2008
Messagefirst
230 N 2nd Street, Suite 2C
Philadelphia, PA 19106
========
RSVP: phillychi@gmail.com
========

About this Presentation
Have you ever wanted to introduce prototyping into your organization's design process but weren't sure of where to start? Or do you currently practice prototyping and need some fresh ideas?

At this month's PhillyCHI event, Todd Zaki Warfel will present eight guiding principles for prototyping and will perform a hands-on demonstration of several techniques.

About the Speaker
Todd Zaki Warfel is a Principal and Founder of Messagefirst, a Philadelphia-based design research consultancy, where he blends research and design to evolve products in innovative and beautiful ways. Todd is a dynamic speaker and storyteller by nature. He is an active speaker and member of a number of industry communities and organizations, including the Information Architecture Institute, Interaction Design Association and Usability Professionals' Association.

Todd's clients have included Albertsons, AT&amp;T Wireless, Bankrate, Bank of America, Citi, Comcast, Cornell University, IntraLinks, The Hartford, LA Times, Motorola, Palm and SBC.

Todd currently lives in Philadelphia and blogs at toddwarfel.com. His upcoming book, Practical Prototyping: A Practitioner's Guide to Prototyping from Rosenfeld Media, will take a hands-on approach, enabling you to develop prototypes with minimal muss and fuss. The book will discuss how prototypes are more than just a design tool by demonstrating how they can help you market a product, gain internal buy-in and test feasibility with your development team. It is anticipated to be available later this year.

Those interested in obtaining a copy of Todd's upcoming book can learn more at
http://www.rosenfeldmedia.com/books/prototyping

For more information about Messagefirst, visit http://www.messagefirst.com</full-description>
    <id type="integer">503</id>
    <region>PA</region>
    <short-description>Please join us for an expert and seasoned look at prototyping and its application in Design. Todd Zaki Warfel will present "8 Guiding Principles for Prototyping".</short-description>
    <start-on type="date">2008-07-24</start-on>
    <title>8 Guiding Principles for Prototyping</title>
    <virtual type="boolean">false</virtual>
    <website>http://phillychi.acm.org</website>
    <url>http://events.boxesandarrows.com/events/503</url>
    <logo-url></logo-url>
    <tag-string>prototyping</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2008-07-25</end-on>
    <full-description>- &#8211; - &#8211; - &#8211; - &#8211; -
RSVP to: nyc-rsvp (at) ixda (dot) org
- &#8211; - &#8211; - &#8211; - &#8211; -
Throughout the electronic age, people have become accustomed to interacting with digital media indirectly, mediated through screens and peripheral devices. But now, as digital technology becomes invisibly embedded in everyday things, the &#8220;feeling&#8221; of everyday things is also increasingly becoming embedded in digital technology.

In many senses, physical objects are becoming more important. In an immediate way, they can help us define new systems of relationships with digital information. Luke Williams, Creative Director at frog design, examines how perceptions and gestures formed through our experiences with physical products can effectively bring liberty to the relationship between brain, body, and digital media interface.

WHEN
Thursday, July 24th
6:15 &#8211; 7:00 networking (refreshments served)
7:00 &#8211; 8:00 presentation
8:00 &#8211; 8:30 Q&amp;A and discussion

WHERE
Location details provided on RSVP

- &#8211; - &#8211; - &#8211; - &#8211; -
RSVP to: nyc-rsvp (at) ixda (dot) org
- &#8211; - &#8211; - &#8211; - &#8211; -

ABOUT OUR SPEAKER
Luke Williams is Creative Director for frog design, and heads the Industrial Design practice for the New York and Austin studios. Prior to that, he worked in frog&#8217;s Silicon Valley and San Francisco studios as a creative lead for projects spanning a wide variety of enterprises such as Daimler Chrysler, Disney, Hewlett-Packard, Logitech, Microsoft, Motorola and Yahoo!. In addition to his role at frog design, Luke is an Adjunct Professor at NYU Stern School of Business where he co-founded the &#8220;Innovation and Design&#8221; course to teach design thinking in the graduate MBA program.

Luke&#8217;s opinions on innovation and design have been sought after in interviews with National Public Radio (NPR), BusinessWeek, ID Magazine, and The Wall Street Journal, and he speaks regularly throughout the international design community.

- &#8211; - &#8211; - &#8211; - &#8211; -
RSVP to: nyc-rsvp (at) ixda (dot) org
- &#8211; - &#8211; - &#8211; - &#8211; -</full-description>
    <id type="integer">495</id>
    <region>NY</region>
    <short-description>&#8220;The Naked Interface&#8212;Liberating Brain, Body, and Digital Interactions&#8221; a presentation by Luke Williams, Creative Director at frog design</short-description>
    <start-on type="date">2008-07-24</start-on>
    <title>NYC IxDA: The Naked Interface</title>
    <virtual type="boolean">false</virtual>
    <website>http://ixda.org</website>
    <url>http://events.boxesandarrows.com/events/495</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/495/IxDA_NYC_logo2.png</logo-url>
    <tag-string>design, industrial design, interaction design, ixd, ixda, user experience design, ux</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-07-30</end-on>
    <full-description>Visual interface design combines detailed interaction design, screen layout, and branding to ensure that a well-conceived, well-behaved product is also a usable and desirable one. Doing visual interface design the Goal-Directed way helps ensure that decisions and evaluation are based on clear criteria, rather than subjective opinion.

This two-day workshop will teach you how to:

    * Use research and personas to guide visual choices and drive consensus
    * Use color, size, and other visual properties to clarify interaction and information
    * Create learnable, memorable icons
    * Adapt your corporate identity to a product or Web site
    * Apply visual design principles to multiple platforms
    * Manage the collaboration between interaction design and visual interface design
    * Develop a comprehensive visual system for consistent, easy application
    * Capture your work in a comprehensive visual style guide

After taking this course, interaction designers, programmers, and product managers will be better able to evaluate and discuss visual interface design. Practicing visual interface designers and graphic designers may find that the sections on brand and using visual properties to establish hierarchy are review.
______________________________________

Here's what attendees are saying:

"Take this course! There's really none like it."

"Excellent course. Good mix of theory and practical application."

"Intense and challenging--full of information that can be used in real life."
_______________________________________

Make the trip even more worthwhile! Our four-day Interaction Design Practicum is the previous week, and our two-day course on Communicating Design is the same week.

All Cooper U courses are taught by senior Cooper designers. Courses are limited to 20 people to ensure plenty of interaction.
</full-description>
    <id type="integer">471</id>
    <region>CA</region>
    <short-description>Learn how Goal-Directed visual interface design can ensure that a product is both usable and desirable, and that decisions and evaluation are based on clear criteria, rather than subjective opinion.</short-description>
    <start-on type="date">2008-07-28</start-on>
    <title>Cooper U: Visual Interface Design course</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/visual_interface_design.html</website>
    <url>http://events.boxesandarrows.com/events/471</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/471/logo_cooperU.gif</logo-url>
    <tag-string>cooper, cooper u, interface design, personas, visual design</tag-string>
  </event>
  <event>
    <city>Banglore</city>
    <country>India</country>
    <end-on type="date">2008-07-30</end-on>
    <full-description>Sun India and OSSCube are organising a MySQL Camp on July 29th 2008 in the City of Bangalore. Kaj Arno, VP (Community Relations), MySQL, will be the star attraction at the meetup. During his visit in India, Kaj is specifically discussing how Sun's acquisition of MySQL is going to change the world's most popular open source database.

The venue for the camp is:
   Hi-Tech Seminar Hall,
   DES Block (Dept of Electrical Science)
   M S Ramaiah Institute of Technology
   Near MS Ramaiah hospital
   MSR Nagar, Bangalore - 560054

The timings for the camp are 4PM to 7PM, July 29th, 2008.

Register: http://www.osscube.com/mysql/camp.php</full-description>
    <id type="integer">504</id>
    <region>India</region>
    <short-description>Sun India and OSSCube are organising a MySQL Camp on July 29th 2008 in the City of Bangalore.</short-description>
    <start-on type="date">2008-07-29</start-on>
    <title>MySQL Camp, Bangalore</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.osscube.com/mysql/camp.php</website>
    <url>http://events.boxesandarrows.com/events/504</url>
    <logo-url></logo-url>
    <tag-string>bengaluru mysql camp, mysql camp, mysql camp banglore</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-08-01</end-on>
    <full-description>Even the best design can't speak for itself. In our years of consulting at Cooper, we've learned that getting the design right is only part of the job. Let our experienced designers show you how to persuade stakeholders that your solution is the best way to satisfy customers and accomplish business goals. After that, we'll teach you how to document the expected form and behavior in enough detail that engineers can build it, QA can write test cases from it, and marketing and sales can start showing it to the world.

This two-day class will teach you effective ways to:

    * Target your communication for specific audiences
    * Communicate persuasively to build buy-in throughout the process
    * Present requirements and help stakeholders prioritize them
    * Describe an interaction framework and show your audience why it's good
    * Defend your design without being defensive
    * Create compelling User &amp; Domain Analysis documents
    * Construct a detailed specification that developers actually want to use
    * Get the most from your documentation time and effort
_______________________________________

Here's what attendees are saying:

"A logical and well thought-out approach to documenting the design and getting buy-in throughout the process."

"Awesome! I came away with concrete examples I can use and apply to our process right away."

_______________________________________

Make the most of your trip to San Francisco! Our two-day Visual Interface Design class is the same week, and our four-day Interaction Design Practicum is the week before.

All Cooper U courses are taught by senior Cooper designers. All are limited to 20 people to ensure plenty of interaction.
</full-description>
    <id type="integer">472</id>
    <region>CA</region>
    <short-description>Even the best design can't speak for itself. Good communication is essential to persuade stakeholders and guide engineers. This two-day course shows you how.</short-description>
    <start-on type="date">2008-07-30</start-on>
    <title>Cooper U: Communicating Design course</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/communicating_design.html</website>
    <url>http://events.boxesandarrows.com/events/472</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/472/logo_cooperU.gif</logo-url>
    <tag-string>communicating design, cooper, cooper u, documentation, interaction design, personas</tag-string>
  </event>
  <event>
    <city>Sydney</city>
    <country>Australia</country>
    <end-on type="date">2008-08-09</end-on>
    <full-description>Information architecture (IA) involves structuring, organising, navigating, labelling and indexing information on intranets and websites to assist organisations in achieving their information needs. It is used to decide how a site should be structured, what kind of content it should host, and how to accommodate its future growth. IA is the foundation of good website or intranet design as it ensures the site will meet business and user needs and defines the backbone of an information system.

However, many organisation&#8217;s websites and intranets were established several years ago, and may have been designed in an ad-hoc way, since grown very large and difficult to manage, and no longer accurately reflect the organisation&#8217;s current goals, priorities, purpose, or functions. As a result, organisations are finding that IA issues aren&#8217;t only important in design, but also when revamping, redesigning and upgrading their information systems, and are looking to IA to help them to locate the information they need, make better choices and complete information tasks more rapidly and accurately.

This two-day interactive workshop will provide a thorough overview and understanding about how to effectively use information architecture to make your intranet or website as effective as possible. It will cover a wide range of information architecture issues such as the following:

- What information architecture is and how it can facilitate user experience
- Analysing and sorting content
-  Carrying out user research: surveys, focus groups and card sorting
-  Classifying, sorting and labelling within your information system
- Using wireframes and site maps: the &#8216;bread and butter&#8217; tools of IA
-  Navigating, indexing and designing page layouts
- Involving users via research, design games, prototypes and testing
-  Effectively carrying out your IA project: tips, tools, techniques and processes</full-description>
    <id type="integer">474</id>
    <region>Australia</region>
    <short-description>This 2 day masterclass provides a thorough understanding of IA principles and practices; and a wide variety of methods to collaborate with users - via research, design games and testing.</short-description>
    <start-on type="date">2008-08-07</start-on>
    <title>IA &amp; Collaborative design</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.arkgroupaustralia.com.au/events-c046IAandCollaborativeDesign.htm</website>
    <url>http://events.boxesandarrows.com/events/474</url>
    <logo-url></logo-url>
    <tag-string>collaborative design, design games, ia, information architecture, usability, user experience</tag-string>
  </event>
  <event>
    <city>Washington DC</city>
    <country>USA</country>
    <end-on type="date">2008-08-25</end-on>
    <full-description>Jonathan Segal FAIA will hold a 6-8 hour seminar presentation in Washington D.C. to explain the entire process of architect as DEVELOPER. He will go through case studies of his own work, taking attendees through the entire process start to finish. 

info@architectasdeveloper.com
www.architectasdeveloper.com
www.jonathansegalarchitect.com</full-description>
    <id type="integer">492</id>
    <region>DC</region>
    <short-description>Jonathan Segal FAIA will teach attendees to break free from the client and develop their own futures!!</short-description>
    <start-on type="date">2008-08-24</start-on>
    <title>Architect as DEVELOPER</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.architectasdeveloper.com</website>
    <url>http://events.boxesandarrows.com/events/492</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/492/aad_sm_pic.jpg</logo-url>
    <tag-string>aia, aia credits, architect, contractor, design, developer, development, segal, seminar, washington dc</tag-string>
  </event>
  <event>
    <city>London</city>
    <country>United Kingdom</country>
    <end-on type="date">2008-09-03</end-on>
    <full-description>For people in design teams who need rapid methods for assessing usability, "How to carry out an expert review" is a 1-day usability training course that will show you how to spot usability problems in prototypes and finished products. Unlike courses in usability testing, this course teaches you how to find and fix usability problems without involving end users.

After attending this course, you will be able to carry out a range of usability inspection methods, such as Nielsen's heuristic evaluation and a cognitive walkthrough. As well as a set of comprehensive notes, you will leave the seminar with detailed usability checklists, workbooks and step-by-step instructions to help you carry out the most valuable techniques.

WHAT YOU'LL LEARN

-Appreciate the difference between a usability inspection and someone&#8217;s personal opinion.
-Learn and practice some quick techniques for carrying out usability reviews of prototypes and finished products.
-Find and fix usability bloopers before they become hard coded.
-Apply Jakob Nielsen&#8217;s &#8220;heuristic evaluation&#8221; technique to software, products and web sites.
-Uncover the elements of your design that lead new users to make errors, using the task-based "cognitive walkthrough" method.
-Learn to spot usability problems in prototypes and finished products.
</full-description>
    <id type="integer">231</id>
    <region>United Kingdom</region>
    <short-description>After attending this course, you will be able to carry out a range of usability inspection methods, such as Nielsen's heuristic evaluation and a cognitive walkthrough.</short-description>
    <start-on type="date">2008-09-02</start-on>
    <title>Usability expert review training</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.userfocus.co.uk/training/quickfire.html</website>
    <url>http://events.boxesandarrows.com/events/231</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/231/userfocus.gif</logo-url>
    <tag-string>expert review, training, usability</tag-string>
  </event>
  <event>
    <city>Vienna</city>
    <country>Austria</country>
    <end-on type="date">2008-09-06</end-on>
    <full-description>The International Institute for Information Design (IIID) in Vienna is organizing a top-notch event this year in connection with public transportation. The Expert Forum &#8220;Infoconnectivity - Intertwined information for interconnected transport networks&#8220;. will focus on the effectiveness of public transport and the time it takes to change between different modes of transport. The quicker and the more efficient, the better for passengers, tourists or staff, in short: for everyone. Down-time should be reduced to an absolute minimum. However, if this so-called &#8220;inter-connectivity&#8221; between transport networks is to be enhanced, it is vital to focus on measures of improving information-connectivity (infoconnectivity) between service providers in the area of public transport.

IIID is still looking for speakers who are willing, competent and eager to speak at this international design event. 

For details on the event (4/5 September 2008) and our "Call for Speakers" (deadline: 11 June 2008) please see www.iiid-expertforum.net.
Requests for further information should be forwarded to christopher.hanacek@iiid.net
 
Event Coordination: 
Christopher Hanacek-Schubert
Public Relations and Communication
IIID, Vienna

......................................
IIID Expert Forum Transport Guiding Systems 2008:
Infoconnectivity - Intertwined information for interconnected transport networks

4/5 September 2008
Tech Gate Vienna, Austria

Organizer: International Institute for Information Design (IIID)
CALL FOR SPEAKERS - SUBMISSION DEADLINE: 11 June 2008  

</full-description>
    <id type="integer">441</id>
    <region>Austria</region>
    <short-description>IIID Expert Forum Transport Guiding Systems 2008: "Infoconnectivity - Intertwined information for interconnected transport networks"
 


</short-description>
    <start-on type="date">2008-09-04</start-on>
    <title>Call for Speakers "Expert Forum Infoconnectivity"</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.iiid-expertforum.net</website>
    <url>http://events.boxesandarrows.com/events/441</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/441/EFTGS_Infoconnectivity.gif</logo-url>
    <tag-string>information design, public transport, traffic</tag-string>
  </event>
  <event>
    <city>Bangalore</city>
    <country>India</country>
    <end-on type="date">2008-09-07</end-on>
    <full-description>Advances in communication and information technology have evolved users from &#8216;informed buyers' to &#8216;sophisticated consumers', and these sophisticated consumers expect more from the products and services they buy.

While &#8216;gathering requirements to fulfill needs of the users' were sufficient for the informed buyer, it remains largely inadequate when attempting to address the needs of this &#8216;sophisticated consumer'. A striking example of this stark reality is that corporations are struggling to stay ahead in the marketplace by ensuring that their online mechanisms leverage the onslaught of social communities, information networks, and technology to communicate with their users.

Businesses are faced with a unprecedented dilemma: Knowledge of &#8216;How to make..?&#8221; has outpaced the, imagination of &#8216;What to make&#8230;?&#8221; As the technology grows rapidly to deliver the function of the product, the potential to equally deliver the user experience for the product remains a challenge. Acknowledging, and addressing the wide gap between technology, innovation and user experience is crucial to transforming businesses in the new economy.

Satisfying this new generation of sophisticated consumers, their unexpressed expectations and their expressed needs poses a multitude of challenges and opportunities that demand a fundamental shift in the way we approach business. This paradigm shift requires organizations to build strategies that map their businesses and user goals by delivering a successful user-experience.

Design Innovation &amp; User Experience are the key drivers in the new economy that will build the identity and the distinctiveness required for businesses to stand out in the global marketplace. Innovation with focus on user experience can help businesses differentiate in the global marketplace that has no dearth of competitors vying to make their mark. </full-description>
    <id type="integer">490</id>
    <region>India</region>
    <short-description>Design Innovation &amp; User Experience
Transforming businesses in the new economy...</short-description>
    <start-on type="date">2008-09-04</start-on>
    <title>USID2008: Design Innovation &amp; User Experience</title>
    <virtual type="boolean">false</virtual>
    <website>http://usidfoundation.org/usid2008/</website>
    <url>http://events.boxesandarrows.com/events/490</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/490/USID2008_logo.png</logo-url>
    <tag-string>hci india, india concference, usability conference india, usability conference india, usability india</tag-string>
  </event>
  <event>
    <city>Chicago</city>
    <country>USA</country>
    <end-on type="date">2008-09-12</end-on>
    <full-description>Two days.
17+ presentations.
One incredible experience.

Cusp Conference 2008 will bring together thinkers, innovators, skeptics, believers, visionaries and explorers from the arts, sciences, technology, business, design and government. They'll share their passions and stories and help you create new ones.

Speakers to date include:
Chef Homaru Cantu / Moto / Cantu Designs
Justine Ezarik / iJustine
Douglas Gayeton / Molotov Alva and His Search for the Creator: A Second Life Odyssey
Dr. Carl Hodges / The Seawater Foundation
Adam Kalkin / Architecture and Hygiene
Robert F Kennedy Jr / Environmental Attorney
Quinn Norton / Body Hacker
Paul Polak / D-Rev: Design for the Other 90%

Chicago Museum of Contemporary Art Theater
$1500 until July 31
$1750 August 01-September 09

Seating is limited.
</full-description>
    <id type="integer">453</id>
    <region>IL</region>
    <short-description>Cusp Conference 2008 is about the design of everything. If you believe in the power of ideas, the value of imagination and the strength of the human spirit, this conference is for you.</short-description>
    <start-on type="date">2008-09-10</start-on>
    <title>Cusp Conference 2008</title>
    <virtual type="boolean">false</virtual>
    <website>http://cuspconference.com</website>
    <url>http://events.boxesandarrows.com/events/453</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/453/cusp_ba_2.gif</logo-url>
    <tag-string>architecture, body hacking, cantu, climate change, design, energy, environment, film, food, gayeton, hodges, kalkin, lifecasting, music, polak, second life, social activism</tag-string>
  </event>
  <event>
    <city>Lawrence</city>
    <country>USA</country>
    <end-on type="date">2008-09-25</end-on>
    <full-description>Two days of sessions priced at $1,195, or $945 before August 1. Workshops on day 1 will be announced soon, see the conference web site.

---------  Speakers and Topics  ----------
Jeff Axup of Mobile Community Design &#8212; Social Networks

Liselott Brunnberg of The Interactive Institute of Sweden &#8212; Context

Francis Djabri of Nokia &#8212; Services Design

Markus Grupp of TELUS &#8212; Devices

Clyde Heppner of Sprint-Nextel &#8212; Research Techniques

Morten Hjerde of mBricks &#8212; Application Design

Lee Humphreys of Cornell University &#8212; Social Networks

Kashif Imam of ECCO Design &#8212; Intersection of Hardware &amp; GUI Design

Mike Lundy of Sprint-Nextel &#8212; Device Case Study

Enrique Ortiz of eZee &#8212; Context

Luca Passani of AdMob &#8212; Design with WALL

Dan Saffer of Adaptive Path &#8212; Gestural Interfaces

Gabriel White of Punchcut &#8212; Presence

-----------
Hosted in beautiful Lawrence, Kansas, just outside of Kansas City. </full-description>
    <id type="integer">476</id>
    <region>KS</region>
    <short-description>North America's first conference focusing on mobile user experience, from devices to services to applications and web sites. Hosted by Little Springs Design, a leading mobile design consultancy.</short-description>
    <start-on type="date">2008-09-22</start-on>
    <title>Design For Mobile</title>
    <virtual type="boolean">false</virtual>
    <website>http://design4mobile.mobi/</website>
    <url>http://events.boxesandarrows.com/events/476</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/476/logotype-w-525.jpg</logo-url>
    <tag-string>context, design, haptics, mobile, presence</tag-string>
  </event>
  <event>
    <city>Sydney</city>
    <country>Australia</country>
    <end-on type="date">2008-09-27</end-on>
    <full-description>Featuring renowned international speakers with deep real world experience at organisations like Digg, Fast Company, Yahoo!, Apple, Google and more, and covering key areas in web design, front and back end web development, user experience design, information architecture, web application security, Ajax, online communities, accessibility, mobile web, and more, Web Directions South 08 will once again be the focus of the Australian web industry in September.

Speakers include

Jeffrey Veen - renowned UX expert from Wired Magazine, Adaptive Path and Google
Derek Featherstone - Leading accessibility expert
Daniel Burka - Interaction Designer for Digg
Gina Bolton CSS expert from Apple
Douglas Crockford - Ajax security expert at Yahoo!, and world's leading JavaScript authority
Jeff Croft - web design and typography guru
Lynne D Johnson - Senior Editor and Community Director at FastCompany

and many other international and local experts.</full-description>
    <id type="integer">485</id>
    <region>Australia</region>
    <short-description>Widely regarded as one of the world's first &amp; leading conferences for web professionals, Web Directions returns for 4 days of workshops, conference, receptions, networking, expo, parties and more.</short-description>
    <start-on type="date">2008-09-23</start-on>
    <title>Web Directions South 2008</title>
    <virtual type="boolean">false</virtual>
    <website>http://south08.webdirections.org/</website>
    <url>http://events.boxesandarrows.com/events/485</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/485/logo.gif</logo-url>
    <tag-string>accessibility, ajax, front and back end web development, information architecture, mobile web, online communities, user experience design, web application security, web design</tag-string>
  </event>
  <event>
    <city>Chicago</city>
    <country>USA</country>
    <end-on type="date">2008-10-09</end-on>
    <full-description>Throughout their days, people are engaging with complex information to manage their lives.

And designers now realize that information isn't simply this stuff you find -- the appropriate presentation of information helps people make sense of the world around them.

This conference addresses issues of design for an always-on, always-connected world. Where "cyberspace" is a meaningless term because the online and offline worlds cannot be made distinct. Where physical spaces are so complex that detailed wayfinding is necessary to navigate them. Where work processes have become so involved, and so digitized, that we need new processes to manage those processes.

This conference brings together people who are addressing these challenges head on. Speakers from a variety of backgrounds will discuss designing complex information spaces in the physical and virtual worlds.

Speakers include...
* David Armano, VP Experience Design, Critical Mass
* Chris Crawford, Author &amp; Inventor, Storytron
* Bill DeRouchey, Sr. Interaction Designer, Ziba Design
* Aradhana Goel, Service Design Strategist, IDEO
* Andrew Hinton, Lead Information Architect, Vanguard
* Jason Kunesh, Independent Design Professional

and more.

Price:
For IAI members, $350 until Aug. 17th, $450 between Aug. 18th - Oct. 7th

For non-members, $450 until Aug. 17th, $550 between Aug. 18th - Oct. 7th

There are student and group discounts. IAI membership is $40/year.

Information Architect Institute (IAI) website: http://iainstitute.org/</full-description>
    <id type="integer">482</id>
    <region>IL</region>
    <short-description>The IDEA Conference is a yearly conference about Information: Design, Experience and Access that is sponsored by the Information Architecture Institute.</short-description>
    <start-on type="date">2008-10-07</start-on>
    <title>IDEA 2008 </title>
    <virtual type="boolean">false</virtual>
    <website>http://ideaconference.org/2008/</website>
    <url>http://events.boxesandarrows.com/events/482</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/482/Yellow-Logo-2008.gif</logo-url>
    <tag-string>ia, idea2008, information architecture</tag-string>
  </event>
  <event>
    <city>London</city>
    <country>United Kingdom</country>
    <end-on type="date">2008-10-09</end-on>
    <full-description>For web designers who want hands-on experience with usability tools and techniques, "Web Usability" is a 2-day seminar that shows delegates how to boost sales and conversion rates, increase usage and improve customer satisfaction. Unlike shorter introductory courses, this in-depth workshop covers the entire design and development lifecycle.

WHO IS THE COURSE FOR?

This course is for you if you are actively involved in the design of a web site and you want to make sure that users can find and use content quickly and easily. The course will be valuable for business analysts who want quick and effective tools to communicate web user requirements and for designers who want to learn methods for evaluating their site structure and web page designs. Marketing managers will benefit by learning about the business and brand benefits of a usability focus. Delegates do not need a background in usability to benefit from this course.

WHAT YOU'LL LEARN

-Describe a user centred design framework that supports end-to-end usability involvement in web projects
-Use personas to share information about customers and their tasks in an engaging and usable way
-Develop cheap, throwaway prototypes to get quick and frequent feedback from your users
-Specify usability metrics to make sure your web site is neither under- nor over-engineered
-Apply discount usability techniques, such as Nielsen's heuristic evaluation
-Learn about different methods for usability testing web sites and when to apply them
-Network with other professionals carrying out usability activities in different companies</full-description>
    <id type="integer">122</id>
    <region>United Kingdom</region>
    <short-description>This seminar describes best practice in web usability, demonstrates good and bad examples of web pages and teaches you the tools and techniques you need to make your own site a success with its users.</short-description>
    <start-on type="date">2008-10-07</start-on>
    <title>Web Usability training</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.userfocus.co.uk/training/webusability.html</website>
    <url>http://events.boxesandarrows.com/events/122</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/122/userfocus.gif</logo-url>
    <tag-string>usability training, web usability</tag-string>
  </event>
  <event>
    <city>Pittsburgh</city>
    <country>USA</country>
    <end-on type="date">2008-10-11</end-on>
    <full-description>Flashpitt is a one-day conference for multimedia designers, developers, and artists. It's Pittsburgh's first major Flash-centric conference. National and international industry leaders will be present to inspire, educate, and challenge the region&#8217;s Flash community. Our speaker line up will share inside tips, new technologies and behind the scenes looks to Flashpitt's attendees.

We'll have two tracks of sessions running from 9am until about 6pm. We'll finish it all off with an after party full of fun and networking opportunities.</full-description>
    <id type="integer">496</id>
    <region>PA</region>
    <short-description>Flashpitt is a one-day conference for multimedia designers, developers, and artists.</short-description>
    <start-on type="date">2008-10-10</start-on>
    <title>FlashPitt 2008</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.flashpitt.com/</website>
    <url>http://events.boxesandarrows.com/events/496</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/496/fp-logo.jpg</logo-url>
    <tag-string>design, flash, flex, interactive</tag-string>
  </event>
  <event>
    <city>Albuquerque</city>
    <country>USA</country>
    <end-on type="date">2008-10-15</end-on>
    <full-description>Top Hollywood animators, motion graphics artists, sound designers, game animators and VFX artists are coming to&#160;motion08 to share their skills, work, and professional insights in keynotes, panel discussions and workshop sessions.
This year's speakers include&#160;Mike Goedecke founder and principal of Belief Design, director&#160;Jamie Caliri (title design: Lemony Snicket's A Series of Unfortunate Events, United Airlines :60 spot 'Dragon'), After Effects gurus Trish and Chris Meyer, animator&#160;extraordinaire&#160;Dan Haskett (Toy Story, Little Mermaid, Prince of Egypt, Sesame Street), VFX artist Alex Lindsay (Pixel Corps, ILM), screen designer Mark Coleran (The Bourne Ultimatum, Mission Impossible 3, Mr. &amp; Mrs. Smith) &#8211; and many more.
The event includes three days of informative and inspiring creative sessions including: two days of keynotes, sessions and panels? plus motion{u} - our one day extreme training with the pros.
With a line-up this hot - you don't want to miss it! 

Visit http://www.motionconference.com for the latest updates on speakers and sessions. Special early bird and student pricing is limited.

motion | experience inspiration</full-description>
    <id type="integer">502</id>
    <region>NM</region>
    <short-description>Be inspired at&#160;motion08!</short-description>
    <start-on type="date">2008-10-12</start-on>
    <title>motion08</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.motionconference.com</website>
    <url>http://events.boxesandarrows.com/events/502</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/502/motionLogoWeb.jpg</logo-url>
    <tag-string>animation, game animation, green screen, motion graphics, sound design, vfx</tag-string>
  </event>
  <event>
    <city>Cambridge</city>
    <country>USA</country>
    <end-on type="date">2008-10-17</end-on>
    <full-description>Use the promo code "BOXES" for a free Flip Ultra camcorder when you register for the full conference,  and $120 off the four day conference registration rate.

At User Interface 13, the longest running conference dedicated to web design, information architecture, and usability, you&#8217;ll get 4 full days of in-depth techniques from the world&#8217;s leading web design and usability experts. 

We've asked the most forward-thinking minds in the world of experience design to address your biggest challenges. Our expert speakers will present on today's most pressing topics, including interaction design, information architecture, agile development, innovation, usability testing, Ajax, product strategy, and visual design.

On Monday and Wednesday, you will attend full-day seminars with our expert speakers. On Tuesday, we have a day filled with 90-minute Featured Talks. We'll cap off the week on Thursday with our Showcase Seminar Day, where you can choose between UIE's most popular seminars.

We&#8217;ve recruited a fabulous group of speakers, ready to help you solve your biggest design problems. You'll hear from:

Jeff Patton, Kim Goodwin, Dana Chisnell, Jeremy Keith, Scott Burkun, Peter Merholz, Andrew Crow, Luke Wroblewski, Donna (Maurer) Spencer, Bill Verplank, Christine Perfetti, and Jared Spool

Use the promo code "BOXES" for a free Flip Ultra Camcorder when you register for the full conference, and $120 off the four day conference registration rate.

View the complete summit description, and register at http://www.uiconf.com

UI13 is produced by User Interface Engineering.</full-description>
    <id type="integer">491</id>
    <region>MA</region>
    <short-description>Now in its thirteenth year, the UI13 Conference examines the biggest issues in the world of web design, information architecture, and usability.</short-description>
    <start-on type="date">2008-10-13</start-on>
    <title>User Interface 13 (UI13)</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.uiconf.com</website>
    <url>http://events.boxesandarrows.com/events/491</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/491/final_logo.jpg</logo-url>
    <tag-string>agile development, ajax, information architecture, innovation, interaction design, product strategy, usability, usability testing, visual design, web design</tag-string>
  </event>
  <event>
    <city>Seoul</city>
    <country>Korea (South)</country>
    <end-on type="date">2008-10-15</end-on>
    <full-description>FITC makes its Far East debut with FITC Seoul, a one-day flash design event featuring seven of the world&#8217;s top designers and developers.

Among those scheduled to appear are perennial favorites Joshua Davis and Erik Natkze, creative guru Kyle Cooper (Imaginary Forces), Papervision 3D team member Ralph Hauwert, digital storyteller and creative director Euna Seol (PostVisual.com), and from Adobe Richard Galvan and Marcos Weskamp. Simultaneous translations from English to Korean and Korean to English (for Euna Seol&#8217;s presentation) will be provided throughout the event.  

&#8220;South Korea is one of the most wired places on the planet and a dynamo in the Interactive industry, one of the fastest growing economic sectors in Asia,&#8221; says Shawn Pucknell, Founder of FITC. &#8220;We are looking forward to tapping into this creative dynamic by bringing the world&#8217;s best designers and developers to Seoul for this unique event.&#8221;

FITC Seoul is open to anyone who works with creative technologies -- whether Flash, Photoshop, Illustrator, After-Effects, or a combination of these and other bold new programs. 

Delegate passes range in price from $59 to $149 US. Early bird discount rates apply now through August 15, 2008</full-description>
    <id type="integer">501</id>
    <region>Korea (South)</region>
    <short-description>FITC makes its Far East debut with FITC Seoul, a one-day flash design event featuring seven of the world&#8217;s top designers and developers.</short-description>
    <start-on type="date">2008-10-14</start-on>
    <title>FITC Seoul</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.fitcseoul.com</website>
    <url>http://events.boxesandarrows.com/events/501</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/501/fitcseoulx450.jpg</logo-url>
    <tag-string>adobe, fitc, fitc seoul, flash, joshua davis, papervision 3d</tag-string>
  </event>
  <event>
    <city>Ningbo</city>
    <country>China</country>
    <end-on type="date">2008-10-27</end-on>
    <full-description>The 12th Ningbo International Fashion Fair (IFFAIR NINGBO) is one of the world&#8217;s most promising trade fair of its kind. Over 2,300 exhibitors will be available on a total number of 4,800 booths in the huge 78,000 square-meter hall. </full-description>
    <id type="integer">493</id>
    <region>China</region>
    <short-description>You are to encounter thousands of products in 9 categories :&#8226;Men&#8217;s wear&#8226;Women&#8217;s wear&#8226;Professional clothes&#8226;Kids&#8217; wear&#8226;Accessories&#8226;Machinery&#8226;Information&#8226;Textile
&#8226;Home textile</short-description>
    <start-on type="date">2008-10-23</start-on>
    <title>the 12th Ningbo International Fashion Fair</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.iffair.cn/en</website>
    <url>http://events.boxesandarrows.com/events/493</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/493/1.gif</logo-url>
    <tag-string>ningbo</tag-string>
  </event>
  <event>
    <city>Monterrey</city>
    <country>Mexico</country>
    <end-on type="date">2008-11-08</end-on>
    <full-description>Usabilidad y Accesibilidad para la Web A. C. (UA Web) will be hosting the Second International Seminar on Usability and Accesibility for the Web on November, 5, 6 and 7, 2008. There will be keynote conferences by Jesse James Garrett (Adaptive Path) and Jose Manuel Alonso (W3C), two of the most renowned experts in the area.

This seminar will provide a forum for exchanging experiences in web usability and accessibility. It will allow us to gain a common ground and set common objectives. </full-description>
    <id type="integer">499</id>
    <region>Mexico</region>
    <short-description>Join the Second International Seminar on Usability and Accessibility for the Web in Monterrey, Mexico 
</short-description>
    <start-on type="date">2008-11-05</start-on>
    <title>2nd Seminar on Usability and Accessibility MEXICO</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.uaweb.org.mx/en/seminar2008</website>
    <url>http://events.boxesandarrows.com/events/499</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/499/logouaweb.jpg</logo-url>
    <tag-string>accessibility, alonso, garrett, jesse, jesse james garrett, jose manuel alonso, mexico, monterrey, seminar, uaweb, usability, w3c, web</tag-string>
  </event>
</events>
