Eyetracking Web Usability

Date: November 13 2006

Location: Copenhagen, Denmark

Website: http://www.intrateam.dk/Default.aspx?ID=2065

About This Event

Jakob Nielsen and Kara Pernice Coyne from Nielsen Norman Group come to Denmark to present their newest research findings.

255 users used a variety of websites to perform real tasks while their gaze direction was recorded by an eyetracker. The resulting 1.2 million fixations indicate where people look on Web pages.

The findings have implications for how to design:

* homepage layout

* page design

* search

* content and writing

* pictures/images

Sign Up!

http://www.intrateam.dk/Default.aspx?ID=2065

Tags

content, denmark, eyetracking, homepages, images, jakob nielsen, search, usability, user research, visual design, writing

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