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VERSION:2.0
PRODID:-//Ensemble Independent//vPim 0.360//EN
CALSCALE:Gregorian
X-WR-CALNAME:Web Usability training
BEGIN:VEVENT
DTSTART;VALUE=DATE:20081007
DTEND;VALUE=DATE:20081009
SUMMARY:Web Usability training
LOCATION:London, United Kingdom
DESCRIPTION:For web designers who want hands-on experience with usability t
 ools and techniques, "Web Usability" is a 2-day seminar that shows delegate
 s how to boost sales and conversion rates, increase usage and improve custo
 mer satisfaction. Unlike shorter introductory courses, this in-depth worksh
 op covers the entire design and development lifecycle.
\n
\nWHO IS THE COUR
 SE FOR?
\n
\nThis course is for you if you are actively involved in the des
 ign of a web site and you want to make sure that users can find and use con
 tent quickly and easily. The course will be valuable for business analysts 
 who want quick and effective tools to communicate web user requirements and
  for designers who want to learn methods for evaluating their site structur
 e and web page designs. Marketing managers will benefit by learning about t
 he business and brand benefits of a usability focus. Delegates do not need 
 a background in usability to benefit from this course.
\n
\nWHAT YOU'LL LEA
 RN
\n
\n-Describe a user centred design framework that supports end-to-end 
 usability involvement in web projects
\n-Use personas to share information 
 about customers and their tasks in an engaging and usable way
\n-Develop ch
 eap, throwaway prototypes to get quick and frequent feedback from your user
 s
\n-Specify usability metrics to make sure your web site is neither under-
  nor over-engineered
\n-Apply discount usability techniques, such as Nielse
 n's heuristic evaluation
\n-Learn about different methods for usability tes
 ting web sites and when to apply them
\n-Network with other professionals c
 arrying out usability activities in different companies
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