Vancouver Canada 2007-01-27 Bob takes you step-by-step through a proven system to solve the hardest CM issues. Throughout your two day intensive sessions you will build your own content strategy and model using proven best practices and Bob's own industry driving methodologies. ****$1495 Canadian / $1345 US **** Day 1: Learn the "Business Smarts" required for a successful content management strategy: - Set goals that benefit your company's bottom line - Build a realistic business case to meet the goals - Get support from above and from the business units - Get the funding you need - Avoid departmental wars Day 2: Learn the "Nuts and Bolts" of content modeling, the key to linking business goals with technology: - Balance the sources and consumers of content - Balance the Web against other delivery channels for your content - Create a content domain to limit scope creep - Devise a set of content types for content organization content creation, storage, and delivery - Define taxonomies and other access structures to organize and target your content - Design for future growth and inevitable change - Determine how to reuse content and display it on Web pages and beyond - Use XML and database technologies to store and publish content "Provided tools to be able to look at information management in the larger context of organizational goals." --Alan Rosenthal, Microsoft Corporation Leading the workshop is information management professor and long-time consultant Bob Boiko. Bob (literally) wrote the book on content management, The Content Management Bible (2004, Wiley & Sons) is in its second edition and has become the gold standard for content management professionals. Bob's dynamic presentation style keeps him consistently on the list of most-requested speakers at IT and business conferences. His methodology has been applied to organizations of all sizes, from small non-profit organizations to major corporations in North America, Europe and Asia. 128 Canada An intensive 2-day workshop on building information strategy, then designing and modeling information systems presented by industry-leading consultant, author, and teacher, Bob Boiko. 2007-01-25 false http://www.metatorial.com/seminar.asp?code=BaA http://events.boxesandarrows.com/events/128 boiko, cm, cms, content, information, it, mamagement, modeling, strategy, system design, workshop