<?xml version="1.0" encoding="UTF-8"?>
<event>
  <city>London</city>
  <country>United Kingdom</country>
  <end-on type="date">2008-06-04</end-on>
  <full-description>For people in design teams who need to solicit customer feedback on prototypes and finished products, "A practical guide to usability testing" is a 1-day usability workshop that shows delegates how to carry out a usability test. Unlike lecture-based courses, delegates get practical, hands-on experience moderating and logging usability tests.

Usability testing is the method of choice for organisations that want to understand how customers use their product, software or web site. In contrast to market research methods, usability testing delivers strong predictive value, demonstrating how real people will use the product in the real world.

But there are several different types of usability test, making it difficult for novices to choose a technique. Usability testing is also very different from interviews or focus groups and requires a well-trained test administrator. This workshop provides a practical path through the various methods, helping you pick the right kind of test for your product, showing you how to plan, carry out and analyse a usability test, and describing persuasive techniques for presenting the results to developers and managers. You will also get hands-on experience administering and observing a usability test and gain the kind of practical knowledge that you can't get from reading a book.

WHAT YOU'LL LEARN

-Write a screener to recruit the right test participants.
-Write a usability test plan to get buy-in from management and the development team.
-Develop test tasks that are relevant to your customers and your business.
-Choose the right usability test method for your product and its lifecycle phase.
-Design usability tests that meet international standards in usability.
-Adapt our standard forms and templates for your own tests.
-Moderate usability tests.
-Collect and analyse behavioural data.
-Persuade managers and developers to take action based on your test results.</full-description>
  <id type="integer">178</id>
  <region>United Kingdom</region>
  <short-description>Learn how to confidently carry out a usability test of your company's product or website. In addition to the course notes, we provide forms and templates you can adapt for your own usability tests.</short-description>
  <start-on type="date">2008-06-03</start-on>
  <title>Usability testing training</title>
  <virtual type="boolean">false</virtual>
  <website>http://www.userfocus.co.uk/training/usabilitytest.html?ad=boxes</website>
  <url>http://events.boxesandarrows.com/events/178</url>
  <logo-url>http://events.boxesandarrows.com/event/logo/178/userfocus.gif</logo-url>
  <tag-string>course, testing, training, usability testing</tag-string>
</event>
