BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Ensemble Independent//vPim 0.360//EN
CALSCALE:Gregorian
X-WR-CALNAME:UX Intensive
BEGIN:VEVENT
DTSTART;VALUE=DATE:20070618
DTEND;VALUE=DATE:20070622
SUMMARY:UX Intensive
LOCATION:Amsterdam, Netherlands
DESCRIPTION:The field of user experience is too young to be caught up in tr
 ade secrets and intellectual isolation. To help advance the field, Adaptive
  Path promotes its ideas at public workshops around the world, and send the
 m out as free essays in our newsletters. \n\nAdaptive Path is leading the
  way to user-focused design by placing emphasis on how design affects the u
 ser. For those who adhere to the tenets of user-centered design, Adaptive P
 ath assures dividends. This is UX Intensive defined. This workshop series e
 xamines the four key elements that contribute to a successful interactive e
 xperience: Design Strategy, Design Research, Interaction Design and Informa
 tion Architecture.\n\nThe workshops of UX Intensive are for experienced d
 esigners and their managers who are looking to learn new ways to provide le
 adership within their organizations through design and research. Workshop p
 articipants leave each day with more sophisticated understanding of their f
 ield and a new set of tools to put that understanding to good use.\n\nThe
  workshops are taught by leaders in the field. These designers and research
 ers are the folks to whom Google, Sony, Greenpeace, The United Nations, and
  Intel turn to when they need to reconsider their customersâ€™ interactive 
 \nexperiences:\n\nâ€¢	Dan Saffer, author of the bestseller â€˜Designing 
 for interaction,â€™ leads the workshop on Interaction Design.\nâ€¢	Chiara 
 Fox, senior information architect for Adaptive Path, has developed informat
 ion architectures for companies such as PeopleSoft, AT&T, and Hewlett-Packa
 rd, to name only a few\nâ€¢	Todd Wilkens is an accomplished writer and lec
 turer on the topics of user research methods and social science theory.\nâ
 €¢	Brandon Schauer is a Design Strategist whoâ€™s desire to understanding t
 he unmet needs of customers has led him to diverse environments, from the h
 omes of cancer patients to tunnels beneath Walt Disney World.\n
END:VEVENT
END:VCALENDAR
