Date: August 23 2006
Location: Mountain View, California, USA
Website: http://www.webguild.org/
Vertical Search Trends
What is it vertical search? It is search focused on a specific vertical. Vertical search engines mine data for one specific niche of the market place "" for example, travel, jobs, hotels, music, movies, and even health care. As web sites and data proliferate, the task of locating specific information gets tougher. Vertical search engines provide an efficient way to get to that information.
Verticals are very different from domain specific portals which are usually product placement vehicles for vendors. VSEs are more granular. They organize all niche-specific information and present it in a manner that is simple to use and easy to consume. Vertical search engines can also offer advertisers a more focused ad platform. Advertisers are able to target their messages more precisely to their audience versus a broad message with regular search engines.
Come hear from the next generation of search pioneers and how they plan to exploit this opportunity!
*Speakers*
Suranga Chandratillake, founder and chief technology officer of blinkx, has more than seven years of frontline experience as a technology innovator. As blinkx's CTO, Suranga has developed the world's most comprehensive video search engine and world firsts including Smart Folders, integrated Web and desktop search, and desktop search for Mac.
Gautam Godhwani, President, Simply Hired, is a leading entrepreneur in the software and internet industry. Having founded three ventures in the last eight years, Gautam is well experienced in starting startups and finding great people to help grow them. Gautam is currently CEO and co-founder of Simply Hired, a search engine for jobs.
August 23, 2006 from 6 - 9:30 p.m.
6 p.m. - Reception; 7 p.m. - Presentation
Online registration for members $5 and non-members $15. On-site registration for members $10 and non-members $20.
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