Date: September 11 2007
Location: palo alto, California, USA
6-9:30pm
Why you should attend
Business leaders worldwide recognize design as a critical business factor, not just beautification. Large corporations have added executives with design expertise to their team, leveraging the ability to think in the integrative designer's way. Designers and business executives need to work together to shape business processes that make design an integral part of the DNA of a company. No matter whether the design team is in-house or a specialized design firm is hired.
Areas for discussion
* Design as a business process
* Best practice in everyday business design
* TWTL: Think Walk Talk Look Design
* Design Mind – Business Mind: a synergistic approach
The Panel:
* Michael Meyer, General Manager West Coast of Frog Design
* Joy Busse, CEO, Busse Design
* Sarah A. Brody, Design Director Apple Computer
* NN. – Business Executive
Moderator:
Steffan Heuer, US Correspondent, brand eins Magazin, Germany
Agenda:
6:00 - 7:30 pm Registration/Networking
7:30 - 9:00 pm Panel Discussion
9:00 - 9:30 pm Networking Reception
GABA is hosting this panel discussion along with frog design, the legendary design consultancy that counts many Fortune 500 brands as its clients and has created some of the world's most iconic products.
Complimentary appetizers, beer, wine and soft drinks will be served.
Location: Frog Design, 3460 Hillview Avenue, Palo Alto CA 94304-1338, Tel. 650-856-frog (3764)
Cost: $20 Members, $35 Non-Members, $50 at the door
RSVP: To RSVP, register and pay please use the link below!
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