Design Thinking 2007, Dallas

Date: October 19 2007

Location: Dallas, Texas, USA

Website: http://designthinkingexec.backpackit.com/pub/1239101

About This Event

Registration now available!!!

Classic business models are threatened—the economics of competition have changed. Quality, efficiency and price are quickly matched. Being different requires flexibility—it's squishy. Squishy seems to imply risk.

Such is the conundrum of the balance between science and art—a balance readily facilitated by Design Thinking, fundamentals for strategic business differentiation.

This is THE event to gain a purview of the design landscape across major DFW businesses. Join important conversations in a Half-Day-Plus exchange of ideas.

Featured Speaker
Chris Bernard, Microsoft User Experience Evangelist
http://chrisbernard.blogs.com/design_thinking_digest/

Open to the public
Hosts: DFW Usability Professionals Association (DFW UPA) and the Lone Star Chapter of the Society for Technical Communication (STC)
Sponsors: IMC2, Microsoft, Usability Sciences, Cox & Hall

Cost
$40 Prepaid | $50 Day of | $25 Hosts, Sponsors $25 Evening Only | $15 Students |

Logo Design: Norm Cox, Cox & Hall

Sign Up!

http://designthinkingexec.backpackit.com/pub/1239101

Tags

design, design thinking, dialog, strategy