BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Ensemble Independent//vPim 0.360//EN
CALSCALE:Gregorian
X-WR-CALNAME:NH UX October Meeting - Carolyn Snyder
BEGIN:VEVENT
DTSTART;VALUE=DATE:20071030
DTEND;VALUE=DATE:20071031
SUMMARY:NH UX October Meeting - Carolyn Snyder
LOCATION:Merrimack, New Hampshire, USA
DESCRIPTION:Abstract:
\nIn usability testing, we strive to eliminate bias s
 o that the results will be accurate. But what is bias anyway? How does it a
 ffect our results? What can we do about it? And are we, as usability specia
 lists, truly objective? Usability consultant Carolyn Snyder will lead a sti
 mulating discussion about bias in usability testing - something we encounte
 r on a daily basis but may not consciously think about. There are many sour
 ces of bias in usability testing, from users to tasks to reporting. Every t
 esting methodology is biased, and so are we as facilitators. But bias is no
 t something to be shunned. Instead, we need to understand its sources and w
 eigh its effects. Sometimes, bias can even be harnessed to serve our purpos
 e. Come to this presentation and you'll never look at your testing methods 
 the same way again! 
\n
\nBio:
\nCarolyn Snyder is an independent usability
  consultant in the greater Boston area. In the past 15 years she has conduc
 ted hundreds of usability tests on dozens of products and interfaces. Carol
 yn is the author of the book Paper Prototyping (she'll give away a copy at 
 this presentation) and co-author of two books on web site usability. She ha
 s a BS in Computer Science and an MBA, both of which have biased her perspe
 ctive :-). More information concerning Carolyn's consultancy is available a
 t Snyder Consulting (http://www.snyderconsulting.net ).
END:VEVENT
END:VCALENDAR