NH UPA January Meeting, speaker Jared Spool

Date: January 24 2008

Location: Durham, New Hampshire, USA

Website: http://groups.yahoo.com/group/nh-upa/

About This Event

For our first official UPA chapter meeting we will kick off the New Year with special guest Jared Spool, an internationally renowned authority on usability, to discuss what makes a design seem intuitive.

When:
Thursday, January 24th
Refreshments & Networking: 6-7:00 PM – Food & beverages will be provided.
Meeting: 7:00 PM – 8ish

Where:
University of New Hampshire (UNH)
Kingsbury Hall, Room N101
33 College Road
Durham, NH

Campus Map: http://www.unh.edu/map/UNHCampusMapcrop.pdf

Directions: http://www.unh.edu/transportation/visitor/directions.htm

Parking Directions: Park in Lot B

Topic:

What Makes a Design Seem Intuitive?

Everyone wants an "intuitive" interface: the users, the designers, and the content publishers. But building them is hard. User Interface Engineering's recent research has given insight into why it's hard and how to get past major obstacles.

To build an "intuitive" interface, a designer has to do two things: (1) Take complete advantage of what the user already knows, so what they see is completely familiar to them and (2) make the act of learning anything new completely imperceptible to the user. It turns out, if the interface requires the user to realize they are learning something, the "intuitive" label disappears instantly.

In this talk, Jared will show:
+ How users need both tool knowledge and domain knowledge to complete their tasks
+ How simple problems with designs can cause big problems for users
+ What successful teams are doing to create experiences that delight

Jared will show examples from Microsoft Word, MSN, Google Talk, Flickr, Avis, and many more.

RSVP:
Seats are limited. You must RSVP to attend, so don't delay in reserving your spot! Send RSVPs to info@nhupa.org. You will receive an email confirmation once your name has been added to the list of attendees.

NH UPA meetings are open to anyone who is interested in attending. Membership to the UPA is NOT required.

Parking Map: http://unh.edu/transportation/visitor/map.pdf

Sign Up!

http://groups.yahoo.com/group/nh-upa/

Tags

design, ia, information architecture, nh, nh upa, upa, usability, user experience, ux