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X-WR-CALNAME:Web Form Design Best Practices
BEGIN:VEVENT
DTSTART;VALUE=DATE:20080614
DTEND;VALUE=DATE:20080615
SUMMARY:Web Form Design Best Practices
LOCATION:Sunnyvale\, California\, USA
DESCRIPTION:Online forms are the critical bridge between your website or on
 line application and customers actually purchasing from or making connectio
 ns with you. Seemingly small differences in form design and layout can resu
 lt in a customer completing their transaction — or abandoning it entirely. 
 This can have an impact of thousands or even millions of dollars. Capitaliz
 ing on these opportunities requires an understanding of advanced concepts a
 nd experience with key details.\n\nStudents will take a deep\, in-depth l
 ook at online forms as a specific aspect of web design\, focusing on the im
 pact of information\, interaction and visual design in a variety of differe
 nt online forms. As a student\, you will participate in discussions and han
 ds-on activities that illustrate the concepts\, while giving you the chance
  to exercise the skills so your company’s web form design will successfully
  facilitate users taking the action you want.\n\nInstructor Luke Wroblews
 ki\nLukeW is currently Senior Principal of Product Ideation & Design at Ya
 hoo! Inc.\, and Principal of LukeW Interface Designs. Luke authored the boo
 k “Site-Seeing: A Visual Approach to Web Usability” and his online publicat
 ion\, Functioning Form\, is an industry-leading resource for design intelli
 gence. Luke taught interface design at the University of Illinois and is a 
 top-rated speaker at conferences around the world.\n\nAs with all Involut
 ion Master Academy courses\, this class is limited to nine students. This g
 uarantees each student significant interaction with Luke and a unique oppor
 tunity to roll up your sleeves and put these ideas into practice with the r
 ecognized industry expert on this topic and your eight classmates. It also 
 means that there are very few seats available\, so sign up today!
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