Atlanta USA 2008-10-23 Tired of watching your designs become filled with bad content? Ever run into confusion over who "owns" content? Feel like no one is around to make content as well-crafted as your designs? Or do you create great content but feel it isn't appreciated or supported? Then join us for this exciting panel event including HowStuffWorks, AT&T Mobility, UPS, and Brain Traffic. Bad content is a losing situation for users / customers and businesses alike. But creating good content is hard. This panel will explore the growing discipline of content strategy, including its business and user experience value. Conal Byrne, Editor-in-Chief, HowStuffWorks David Forbes, Senior Director of IT Strategy, AT&T Mobility Richard Sheffield, Managing Editor, UPS and author of The Web Content Strategist's Bible Kristina Halvorson, President, Brain Traffic Colleen Jones (Moderator), UX Consultant 540 GA Tired of watching your designs become filled with bad content? Then join us for this CHI*Atlanta event including HowStuffWorks, AT&T Mobility, UPS, and Brain Traffic. 2008-10-22 false http://www.evite.com/app/publicUrl/KGELPDNQIBHTVIEJXLOC/CHIA-October http://events.boxesandarrows.com/events/540 atlanta, chi, computer human interaction, content strategy, user experience 2009-04-24 In the traditional website design process, content requirements definition happens as information architecture develops. In theory, this should successfully set the stage for content development. However, once content development actually begins, projects often implode. Content is late, poorly written, disorganized, and almost never user-focused. The list goes on. Most of us secretly believe that, when it comes to content, this is just the way it goes. But it doesn't have to. When we integrate a more fully realized content strategy process into our website design process, we give writers and reviewers the tools they need to get the job done right the first time, on time. In this hour-long live webinar, Kristina Halvorson will offer step-by-step instructions on how to integrate content strategy into the website design process. She'll also help you understand how a content strategist can bridge the gap between IA requirements and successful content creation. Finally, Kristina will share tactics to help you sell content strategy as a critical part of any website project. The Benefits You will: * Find out why so many web projects implode in the content development phase and how to avoid the associated, unnecessary costs and delays * See web content strategy (and its business value) defined and explained in plain language * Explore ways to introduce content strategy into the user experience design process * See examples of tools that are necessary to plan, create, and manage content 617 Kristina Halvorson will offer step-by-step instructions on how to integrate content strategy into the website design process. 2009-04-23 true http://www.rosenfeldmedia.com/webinars/content-strategy/ http://events.boxesandarrows.com/events/617 http://events.boxesandarrows.com/event/logo/617/kristina-halvorson.jpg content strategy, experience design, user experience, writing 2009-05-29 Visitors don't come to your website for the joy of navigating or searching. They come for the content—the information that answers their questions, resolves their problems, helps them buy what they need, and gets them quickly through whatever task brought them to your site. For many website owners, content = "I have this information I have to get up there." Too often, however, that leads to content with the wrong focus for your site visitors, with too many words in overly large paragraphs organized from the writer's perspective and not from the readers' needs. In this webinar, Ginny Redish will help you shift your focus and understand the power of thinking about content as conversation. Bringing you the practical implications of linguistic research on conversation, Ginny will help you with your content strategy—what information to focus on, where it goes on the web site, how to decide how much to say about a particular web topic, how to organize it on the page, and how to write it. Ginny will help you see why blogs are so popular, why marketing on the web is different from marketing in print, how just a small change in writing can increase conversion rates, how the life of a press release changes radically on web sites. Whether you write content yourself, post content for others, are the IA or designer or strategist on a web development team, you'll find this webinar informative and fun. The Benefits In this webinar, you will: * See many examples from actual web sites * Join Ginny in critiquing web content and seeing how to improve specific examples * See web content strategy (and its business value) defined and explained in plain language * Find out about the reasons behind guidelines for organizing and writing successful content * Learn why marketing too soon on a web site is often counter-productive and how to take advantage of appropriate "marketing moments" * and much more... 618 Ginny Redish will help you determine what information to focus on, where it goes on the web site, how to decide how much to say about a topic, how to organize it on the page, and how to write it. 2009-05-28 true http://www.rosenfeldmedia.com/webinars/content-as-conversation/ http://events.boxesandarrows.com/events/618 http://events.boxesandarrows.com/event/logo/618/ginny-redish.jpg content strategy, experience design, user experience, writing Atlanta USA 2009-08-07 In recent years, the people responsible for crafting our online experiences have – slowly but surely, and perhaps unwittingly – marginalized the process of creating and maintaining content customers actually care about. “Nobody really reads online.” “The design drives the experience.” “We can always fill in/fix the content later.” Companies and agencies spend months and millions of dollars on how they’ll deliver content online, yet allocate very few resources toward creating and governing the content itself. Why? Distributed ownership, internal politics, scope creep, higher-than-anticipated costs ... content is messy. To make matters worse, most of us don't have the internal infrastructures necessary to support its ongoing care and feeding. So. Who needs to "own" our content? How effective are web editorial standards and policies? What role does content strategy play in user experience design? When it comes to the CMS, will marketing and IT ever get along? Brain Traffic President, Kristina Halvorson, will lead a conversation with representatives from marketing, user experience, and content management about the emerging discipline of web content strategy. We'll discuss new opportunities for agencies and organizations to rethink the way they plan for and manage content. MODERATOR Kristina Halvorson Author, "Content Strategy for the Web" PANELISTS USER EXPERIENCE: Karen McGrane, Bond Art + Science Senior Partner MARKETING: John Muehlbauer, InterContinental Hotels Group Director, Distribution Marketing VISUAL DESIGN: Brian Ikeda, Philips Design Senior Art Director CMS / IT: Ryan Esparza, Content Management Consultant 1038 GA Rethink the way you plan for and manage content. Kristina Halvorson, author of Content Strategy for the Web, will lead a conversation with representatives from marketing, UX, & CMS / IT. 2009-08-06 false http://www.atlantaima.org/index.php/component/option,com_events/agid,14/task,view_detail/ http://events.boxesandarrows.com/events/1038 http://events.boxesandarrows.com/event/logo/1038/img_chiALogo.jpg content management, content strategy, kristina halvorson, user experience San Francisco USA 2010-06-30 Build Your Skills with the Leading Web Design Authors Web design is undergoing an historic transformation: while the basics of HTML, CSS, and JavaScript haven't changed, the new and evolving functionality in the HTML5 and CSS3 specs, the number of new ways in which people access the Web, and the rise of social media mean that Web designers need to know more than ever. Whether it's a smarter content strategy, a more efficient workflow, or simply how to use drop shadows and an expanded typographic repertoire, you need the tools to build tomorrow's Web today. Are your design skills up to the challenge? Does your new media savvy match that of your users or competitors? Are your sites ready to be accessed from smartphones and iPads? Even if you think your answer to those questions is yes, what you still need is the Voices That Matter: Web Design Conference, taking place June 28-29, 2010 in San Francisco, CA. Only here will you have the opportunity to meet and learn from the thought leaders in our industry. This conference brings together respected industry authors and thought-leaders of the Web design revolution. Many of you learned your very first Web design skills from these authors. Now, you can learn from them how changes to the building blocks of the Web—from HTML5 and CSS3 to user interfaces—are enabling designers to create sites that are easy to use, richly functional, packed with interactive features, and easily accessible from any Internet-capable device. Over the course of two days, these sessions—plus the opportunity to interact and share ideas with fellow designers, teachers, and, yes, authors—will give you the insight and inspiration you need to ensure that your sites are ready for the future. Early bird pricing available until May 14th. Register early for the best price! 1476 CA The timing couldn’t be better. Join us June 28-29 in San Francisco to meet face-to-face with industry greats and discuss Web design’s most critical topics - HTML5, CSS3, content strategy, & lots more! 2010-06-28 false http://www.voicesthatmatter.com/webdesign2010 http://events.boxesandarrows.com/events/1476 http://events.boxesandarrows.com/event/logo/1476/WD10Dontmiss150_2.jpg content strategy, css, css3, fonts, html, html5, javascript, typography, web design, web designer, web site design, website design Pittsburgh USA 2010-08-22 Pittsburgh Web Design Day is a one day, low cost conference for web professionals in Western PA. Our conference is designed to highlight local talent as well as those with strong ties to Pittsburgh who have gone on to be leaders in our industry. Organized by G. Jason Head & Val Head of Refresh Pittsburgh and On the Fridge, LLC (organizers of Flashpitt), Web Design Day is designed to be an affordable Pittsburgh-based event. Web Design Day features a number of high-end web design presentations, a tasty lunch catered by our friends at Franktuary and a great networking opportunities - all in a professional (and totally sweet) meeting space! This year's speakers include: • Geoff Barnes, Director of User Experience for Elliance • Margot Bloomstein, Brand & Content Strategy Consultant at Appropriate, Inc. • Chris Cashdollar, Creative Director for Happy Cog • Jon Dascola, Interactive Designer for Elliance • Matt Griffin & Michael Hellein, Co-founders of Bearded Studio • Kevin Hoffman, User Experience Director for Happy Cog • Elliott Munoz, Sr, Web Designer for The Washington Post • Zack Naylor, User Experience Manager at Piximal. Registration is $75 and is strictly limited to 100 attendees! 1497 PA A one-day, low-cost conference for web professionals in Western Pennsylvania. No high priced registration fees, no expensive travel, just a full day of learning from Pittsburgh web gurus... and lunch! 2010-08-21 false http://www.webdesignday.com http://events.boxesandarrows.com/events/1497 http://events.boxesandarrows.com/event/logo/1497/pwdd-rp.gif content strategy, design, ia, user experience, ux, web design, web development Washington USA 2010-09-15 Does your site have a search engine? If so, you're sitting on an often under-utilized pot of gold: search query data that describes what your customers really want from your site—in their own words. Site search analytics helps you understand and benefit from that data, enabling you to better diagnose and solve a multitude of user experience problems. The result: better content, better navigation, better search, better interface design, and a better user experience. In this day-long workshop, Lou Rosenfeld—co-author of Information Architecture for the World Wide Web and the forthcoming Search Analytics for your Site: Conversations with your customers—will combine lecture, discussion, and extensive hands-on exercises to cover the basics of site search analytics. And he'll show you how spending even an hour a week analyzing your search queries can help tune and improve your site and expose new opportunities for improving your business strategy. 1505 DC When users search your site, they're telling you what they want--and what you should provide. This workshop will show you how to take advantage of that data to deliver the best possible experiences to your customers. 2010-10-22 false http://louisrosenfeld.com/presentations/seminars/site_search_analytics/ http://events.boxesandarrows.com/events/1505 http://events.boxesandarrows.com/event/logo/1505/lou_new.jpg analytics, content strategy, information architecture, navigation, search analytics, user experience London United Kingdom 2011-09-08 For one year only, Europe’s flagship content strategy conference is coming to London. With 39 speakers from 11 countries and attendees from 5 continents, this is an essential event for information architects, web designers, and content strategists. Headline speakers: Gerry McGovern and Karen McGrane. Standard ticket price: £649. 1576 United Kingdom Join content strategists, information architects, web designers, developers, entrepreneurs and more from around the world this September, in beautiful central London, for Europe’s flagship content strategy conference. 2011-09-05 false http://2011.csforum.eu http://events.boxesandarrows.com/events/1576 http://events.boxesandarrows.com/event/logo/1576/CSF_logo.png content strategy, information architecture, user experience Houston USA 2011-09-15 Houston Experience Design has a UX meetup next Wednesday, September 14 starting at 5:30 pm at the Nouveau Antique Art Bar just outside downtown. There will be free drinks, and an entire library of Rosenfeld Media books for a giveaway, so it should be a pretty good time. Houston Experience Design is a local group of Houston user experience professionals that get together to talk shop, share tips, and network with Houston’s burgeoning user experience and digital community. They cover a focused range of user experience topics including Content strategy, Design thinking, Interaction design, Information architecture, Mobile design, Service design, Social media, Usability, and Visual and web design. 1605 TX Houston Experience Design has its inaugural event, a UX meet-n-greet. With some free drinks, and an entire library of Rosenfeld Media books for a giveaway, it should be a pretty good time. 2011-09-14 false http://houstonexperiencedesign.wordpress.com/2011/09/06/wed-sep-14-back-to-school-meet-n-greet/ http://events.boxesandarrows.com/events/1605 http://events.boxesandarrows.com/event/logo/1605/hed.png content strategy, information architecture, interaction design, usability, user experience