BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Ensemble Independent//vPim 0.360//EN CALSCALE:Gregorian X-WR-CALNAME:Boxes and Arrows Events Calendar tagged "design strategy" BEGIN:VEVENT DTSTART;VALUE=DATE:20070212 DTEND;VALUE=DATE:20070214 SUMMARY:MX San Francisco LOCATION:San Francisco, California, USA DESCRIPTION:Topics to be addressed: \n- Perspectives on current business a nd societal trends for design leaders \n- Experience strategies - the key t o long-term design value \n- Service Design - stop designing products! \n- Embedding design practices throughout your organization \n- From optimizati on to innovation - why business is turning to design \n- Taking advantage o f flexible, agile development \n- The impact of new technologies (mobile, W eb 2.0, ubiquitous computing) \n \nSpeakers to include: \n- Tim Brown, IDEO \n- Scott Berkun, Author of upcoming book "The Myths of Innovation" \n- Je nnie Winhall, UK Design Council \n- Jesse James Garrett, Adaptive Path Co-F ounder \n- Peter Merholz, Adaptive Path Co-Founder \n- Brandon Schauer, Ad aptive Path Design Strategist \n- Todd Wilkins, Adaptive Path Research \na nd more! END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20070618 DTEND;VALUE=DATE:20070622 SUMMARY:UX Intensive LOCATION:Amsterdam, Netherlands DESCRIPTION:The field of user experience is too young to be caught up in tr ade secrets and intellectual isolation. To help advance the field, Adaptive Path promotes its ideas at public workshops around the world, and send the m out as free essays in our newsletters. \n \nAdaptive Path is leading the way to user-focused design by placing emphasis on how design affects the u ser. For those who adhere to the tenets of user-centered design, Adaptive P ath assures dividends. This is UX Intensive defined. This workshop series e xamines the four key elements that contribute to a successful interactive e xperience: Design Strategy, Design Research, Interaction Design and Informa tion Architecture. \n \nThe workshops of UX Intensive are for experienced d esigners and their managers who are looking to learn new ways to provide le adership within their organizations through design and research. Workshop p articipants leave each day with more sophisticated understanding of their f ield and a new set of tools to put that understanding to good use. \n \nThe workshops are taught by leaders in the field. These designers and research ers are the folks to whom Google, Sony, Greenpeace, The United Nations, and Intel turn to when they need to reconsider their customers’ interactive \nexperiences: \n \n• Dan Saffer, author of the bestseller ‘Designing for interaction,’ leads the workshop on Interaction Design. \n• Chiara Fox, senior information architect for Adaptive Path, has developed informat ion architectures for companies such as PeopleSoft, AT&T, and Hewlett-Packa rd, to name only a few \n• Todd Wilkens is an accomplished writer and lec turer on the topics of user research methods and social science theory. \nâ €¢ Brandon Schauer is a Design Strategist who’s desire to understanding t he unmet needs of customers has led him to diverse environments, from the h omes of cancer patients to tunnels beneath Walt Disney World. \n END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080510 DTEND;VALUE=DATE:20080511 SUMMARY:Influencing Strategy by Design LOCATION:Sunnyvale, California, USA DESCRIPTION:This full-day course will teach designers how to contribute to the direction of their company by synthesizing and articulating clear, acti onable business and product strategies. Often, growth opportunities for des igners are artificially limited by org charts that fail to fully capitalize on the galvanizing role that design can have beyond product or marketing. This course empowers designers by giving them tools to impact strategy by i lluminating important decision-drivers like market or user research, web an alytics, financials, and product reports. \n \nThis hands-on course is crea ted for experienced designers, enabling them to influence and improve strat egic decision-making within their department or company. They will learn pr inciples for communicating and influencing strategy, along with practicing skills and techniques thru group activities, and working directly with Luke and Tom. This course will maximize a designer’s ability to help their orga nization make better decisions. \n \nInstructor Luke Wroblewski \nLukeW is currently Senior Principal of Product Ideation & Design at Yahoo! Inc., and Principal of LukeW Interface Designs. Luke authored the book “Site-Seeing: A Visual Approach to Web Usability” and his online publication, Functionin g Form, is an industry-leading resource for design intelligence. \n \nInst ructor Tom Chi \nTom Chi is a Senior Principal Designer at Yahoo! and has w orked as each of Designer, Product Manager, Developer, and Consultant. He w as a key design driver on many products, including Yahoo Answers, the new Y ahoo Search, Microsoft Outlook, and several other enterprise applications. \n \nAs with all Involution Master Academy courses, this class is limited to nine students. This guarantees each student significant interaction with Luke and Tom and a unique opportunity to put these ideas into practice wit h the recognized industry expert on this topic and your eight classmates. I t also means that there are very few seats available, so sign up today! \n END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080616 DTEND;VALUE=DATE:20080620 SUMMARY:UX Intensive Week LOCATION:Minneapolis, Minnesota, USA DESCRIPTION:This intermediate-to-advanced workshop series examines the four key elements that contribute to a successful interactive experience: Desig n Strategy, Design Research, Interaction Design and Information Architectur e. Workshops are led by Adaptive Path's team of experts, including: Dan Saf fer, Chiara Fox, Brandon Schauer and Todd Wilkens. \n \nUse Discount Code UXIM for 15% off the early bird discount. \n \nEarly Bird Pricing (until Ma y 31) \nSingle Day: US$650 \nAll 4-days: US$2,195 \n \nRegular Pricing \nSi ngle Day: US$745 \nAll 4-days: US$2,495 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090512 DTEND;VALUE=DATE:20090516 SUMMARY:UX Intensive LOCATION:Berlin, Germany DESCRIPTION:Park Inn Berlin-Alexanderplatz \nAlexanderplatz 7 \n10178 Berli n, Germany \n \nEarly Bird pricing (until Jan 31) \n$1,795 four days \n$59 5 single day \n \nRegular pricing \n$2,695 four days \n$895 single day \n \nDay One - Design Strategy \nThe most stellar design will fail to succeed unless it supports an underlying business strategy. Yet a business strateg y is nothing but a plan until it connects with compelling solutions that ac tually appeal to the target customer. Whether you're a manager or an enterp rising practitioner, this workshop provides you with the tools you need to put your designs into business. And vice versa. \n \nDay Two - Design Rese arch \nTo get through to your customers, you need to know exactly what make s them tick. And that means learning more than just the usual superficial c haracterizations. What do they want? Need? Crave? What are they really tryi ng to do, and why? With the research frameworks and methods covered in this jam-packed workshop, you'll discover how to unearth deep, practical insigh ts about the people you want to reach most. \n \nDay Three - Information Ar chitecture \nAll the design strategy, user research and interaction design in the world isn't going to get customers to the information they need with out a sound architecture to guide them. This lesson features an array of pr actical techniques to help you analyze, model and describe the content on y our site. \n \nDay Four - Interaction Design \nOnce you've developed a stra tegy and completed your research, how do you make a product or service that both engages users and works well? It's up to you to transform the researc h data into an effective design, and then get that design built. In this se ssion, you'll not only learn how to design for better interactions, you'll also learn how to become a better interaction designer. END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090615 DTEND;VALUE=DATE:20090619 SUMMARY:UX Intensive LOCATION:San Francisco, California, USA DESCRIPTION:Hotel Kabuki \n1625 Post Street \nSan Francisco, CA 94115 \n \ nEarly Bird pricing (until Jan 31) \n$1,695 four days \n$495 single day \ n \nRegular pricing \n$2,595 four days \n$795 single day \n \nDay One - D esign Strategy \nThe most stellar design will fail to succeed unless it su pports an underlying business strategy. Yet a business strategy is nothing but a plan until it connects with compelling solutions that actually appeal to the target customer. Whether you're a manager or an enterprising practi tioner, this workshop provides you with the tools you need to put your desi gns into business. And vice versa. \n \nDay Two - Design Research \nTo get through to your customers, you need to know exactly what makes them tick. And that means learning more than just the usual superficial characterizati ons. What do they want? Need? Crave? What are they really trying to do, and why? With the research frameworks and methods covered in this jam-packed w orkshop, you'll discover how to unearth deep, practical insights about the people you want to reach most. \n \nDay Three - Information Architecture \ nAll the design strategy, user research and interaction design in the world isn't going to get customers to the information they need without a sound architecture to guide them. This lesson features an array of practical tech niques to help you analyze, model and describe the content on your site. \n \nDay Four - Interaction Design \nOnce you've developed a strategy and co mpleted your research, how do you make a product or service that both engag es users and works well? It's up to you to transform the research data into an effective design, and then get that design built. In this session, you' ll not only learn how to design for better interactions, you'll also learn how to become a better interaction designer. END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20091102 DTEND;VALUE=DATE:20091106 SUMMARY:UX Intensive LOCATION:Washington, District of Columbia, USA DESCRIPTION:L'Enfant Plaza Hotel \n480 L'Enfant Plaza, S.W. \nWashington, DC 20024 \n \nEarly Bird pricing (until Jan 31) \n$1,695 four days \n$49 5 single day \n \nRegular pricing \n$2,595 four days \n$795 single day \n \nDay One - Design Strategy \nThe most stellar design will fail to succee d unless it supports an underlying business strategy. Yet a business strate gy is nothing but a plan until it connects with compelling solutions that a ctually appeal to the target customer. Whether you're a manager or an enter prising practitioner, this workshop provides you with the tools you need to put your designs into business. And vice versa. \n \nDay Two - Design Rese arch \nTo get through to your customers, you need to know exactly what mak es them tick. And that means learning more than just the usual superficial characterizations. What do they want? Need? Crave? What are they really try ing to do, and why? With the research frameworks and methods covered in thi s jam-packed workshop, you'll discover how to unearth deep, practical insig hts about the people you want to reach most. \n \nDay Three - Information A rchitecture \nAll the design strategy, user research and interaction desig n in the world isn't going to get customers to the information they need wi thout a sound architecture to guide them. This lesson features an array of practical techniques to help you analyze, model and describe the content on your site. \n \nDay Four - Interaction Design \nOnce you've developed a s trategy and completed your research, how do you make a product or service t hat both engages users and works well? It's up to you to transform the rese arch data into an effective design, and then get that design built. In this session, you'll not only learn how to design for better interactions, you' ll also learn how to become a better interaction designer. END:VEVENT END:VCALENDAR