<?xml version="1.0" encoding="UTF-8"?>
<events type="array">
  <event>
    <city>New York City</city>
    <country>USA</country>
    <end-on type="date">2008-11-14</end-on>
    <full-description>What can taxis teach user experience professionals? Design strategist Rachel Abrams spent two years looking at New York through yellow lenses, researching the city's cab industry. She'll share the broader design lessons she learned, revealing how those who usually design for the digital world can approach designing for objects and experiences in the real world, how the power of storytelling can elucidate the value of and patterns in data, and where the opportunities lie for service designers working in public space.

Cost:
NYC-UPA members &amp; Non-members: $15 
Non-members with 1 year membership: $30
Full-time students: $5 (please provide valid student ID)

RSVP: Please purchase a guaranteed ticket at the event registration site. 

Registration closes at 4 pm Wed, Nov. 12.

Members of our parent organization, the UPA (the Usability Professionals' Association), must join the NYC chapter to qualify for member rates.  We encourage everyone to join our parent organization, though you do not need to do so to become a member of our chapter.

About the speaker:
Rachel Abrams is Creative Director of Turnstone Consulting, a collaborative design practice in New York City. She designs technology-mediated experiences for commercial spaces and public places. As a 2006-7 Fellow of The Design Trust for Public Space, she co-edited Taxi07: Roads Forward, a report on the future of New York&#8217;s yellow cabs. Previously, at Imagination (USA) and IBM, she was a content and user experience strategist. Her design writing has featured on Adobe.com, in the Design Council, The Economist, Good, Eye magazines, and in other international publications over the last ten years. She has a Master&#8217;s degree in Computer Related Design from the Royal College of Art, UK, a BA (Hons) in Social and Political Sciences from Cambridge University, and has taught at New York University&#8217;s Interactive Telecommunications Program. </full-description>
    <id type="integer">572</id>
    <region>NY</region>
    <short-description>What can taxis teach user experience professionals? Design strategist Rachel Abrams spent two years looking at New York through yellow lenses, researching the city's cab industry.</short-description>
    <start-on type="date">2008-11-13</start-on>
    <title>Usability &amp; Interaction Inside NYC Taxis</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupawud08.eventbrite.com</website>
    <url>http://events.boxesandarrows.com/events/572</url>
    <logo-url nil="true"></logo-url>
    <tag-string>nycupa, rachel abrams, world usability day</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2009-06-17</end-on>
    <full-description>The ROI of Usability: How to Demonstrate the Value of User-Centered Design Within Your Organization http://nycupa.org

A presentation by Mary M. Michaels of Human Factors International

Tuesday, June 16, 2009
6:30&#8211;8:30 p.m. Doors open at 6:00. Please arrive early.

JP Morgan Chase, 277 Park Ave. (betw. 47-48th)
Google Map - http://is.gd/PcBD

Register:
http://www.nycupa.org/20090616?eventId=64879&amp;EventViewMode=EventDetails


How can you convince others that usability efforts are not an added expense, but can actually save money? Usable designs not only make people happy, they are good business. If your site is hard to use, people won&#8217;t be able to complete their task or find what they are looking for.

Mary M. Michaels of Human Factors International http://www.humanfactors.com explains how good usability means a good return on investment (ROI), ensuring that dollars are wisely spent, especially in this difficult economic climate.

Learn how to improve productivity and operational efficiency, while minimizing support, training, development, and maintenance costs by focusing on usability. Make the case for usability at
your organization, improve your designs, and demonstrate positive ROI.

Mary M. Michaels, http://www.humanfactors.com/about/marymichaels.asp M.B.A., CUA, is a project director and instructor for Human Factors International (HFI) with 9 years of experience in usability and over 20 years in the IT industry. She is expert in web and intranet user interface design and usability testing. Her consulting work includes e&#8211;commerce, publishing, financial services, healthcare, IT, non&#8211;profit, education, and government clients. Mary is treasurer for the New York City chapter of the Usability Professionals&#8217; Association.

Registration Pricing
    * Members - $10.00 (USD)
    * Non-members - $15.00 (USD)
    * Student with I.D. - $5.00 (USD)
      Valid student ID required.

Register: http://www.nycupa.org/20090616?eventId=64879&amp;EventViewMode=EventDetails</full-description>
    <id type="integer">804</id>
    <region>NY</region>
    <short-description>Mary M. Michaels of Human Factors International explains how good usability means a good return on investment (ROI), ensuring that dollars are wisely spent.</short-description>
    <start-on type="date">2009-06-16</start-on>
    <title>The ROI of Usability</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.nycupa.org/20090616?eventId=64879&amp;EventViewMode=EventDetails</website>
    <url>http://events.boxesandarrows.com/events/804</url>
    <logo-url nil="true"></logo-url>
    <tag-string>event, nyc, nycupa, roi</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2009-09-16</end-on>
    <full-description>Tuesday, September 15, 2009, 06:00 PM - 08:00 PM (presentation 6:45-8:00)

Razorfish, 1440 Broadway, between 40th and 41st Streets, New York, NY 10018
http://is.gd/2JBlG (g&#8217;maps)

NYC UPA invites you to meet Razorfish User Experience Lead Bryan Hamilton as he shares both the process and the results of this recent project. &#160;Bryan will walk through the agency's initial pitch, the client&#8217;s main challenges, and the key ingredients needed to turn an ordinary redesign project into the transformation of a brand and its long-term business strategy.

Register and more info: http://j.mp/DEpVj
Members - $10.00 (USD)
Non-members - $15.00 (USD)
Student with I.D. - $5.00 (USD) | Valid student ID required.

</full-description>
    <id type="integer">1295</id>
    <region>NY</region>
    <short-description>NYC UPA event at Razorfish - Bryan Hamilton presents The Razorfish Transformation of Billboard.com | http://j.mp/DEpVj</short-description>
    <start-on type="date">2009-09-15</start-on>
    <title>The Razorfish Transformation of Billboard.com</title>
    <virtual type="boolean">false</virtual>
    <website>http://j.mp/DEpVj</website>
    <url>http://events.boxesandarrows.com/events/1295</url>
    <logo-url nil="true"></logo-url>
    <tag-string>event, nyc, nycupa</tag-string>
  </event>
  <event>
    <city>Brooklyn</city>
    <country>USA</country>
    <end-on type="date">2009-10-21</end-on>
    <full-description>DESCRIPTION

As mobile applications, or "apps", proliferate in App Stores everywhere, most people focus directly on the app itself. But let's take a step back and look at the environments in which these apps live. How do we effectively design a service that offers not just apps, but SMS, mobile web, HTML5, and desktop integration? And can such environments exist on other platforms besides the iPhone?

Join us for an evening with Leland Rechis of Twitter, as he tells us what mobile services have to offer, what other operating systems offer, and how to tie them together to deliver great experiences for a wide range of users.

Join us for a great discussion on mobile user experience - meaning, come prepared with questions!

ABOUT THE SPEAKER

Leland Rechis has designed mobile experiences for many mobile services, including Google Search, Android Market, and most recently, Twitter. In addition to the Android Market, Leland led the design of key services core to the openness of the Android operating system, including the Web Browser, Input Methods, and Application management and security.

Speaker: Leland Rechis
Date: Tuesday, October 20, 2009
Cost: $15 for non-members; $10 for members; $5 for students
(Pre-payment online required for all tickets)
Time: Approx. 6:00 - 8:30 pm


Please arrive by 6 to allow time to get through security. Photo ID required by security to enter building. It must match the name on the registration list.


Schedule
Networking and Refreshments:	  6:00-6:30pm
Announcements:	  6:30-6:45pm
Presentation and Q&amp;A:	  6:45-8:00pm
Location

HUGE 

45 Main St #220, Brooklyn, NY 11201-1019. View Map &gt;&gt;



Register at: www.nycupa.org



Deadlines

Registration closes at noon October 19th, 2009 (1 bus. days before the event).

For refunds and transfers, please see our website.

NO EMAIL RSVPs ACCEPTED FOR THIS EVENT.</full-description>
    <id type="integer">1357</id>
    <region>NY</region>
    <short-description>10/20, 6-8PM: Twitter's Mobile UX Designer - Leland Rechis - will talk UX at 45 Main St in BK. Near A,C,F,2,3. Register at http://nycupa.org</short-description>
    <start-on type="date">2009-10-20</start-on>
    <title>Put Down That iPhone! A Discussion About the State</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupa.org</website>
    <url>http://events.boxesandarrows.com/events/1357</url>
    <logo-url nil="true"></logo-url>
    <tag-string>mobile, nyc, nycupa, twitter, ux</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2010-01-20</end-on>
    <full-description>Register at http://nycupa.org

1/19, Tuesday
6:00-7:00: Networking and Refreshments
7:00-7:15: Announcements
7:15-8:30: Presentation and Q&amp;A
8:30-9:30: More Networking and Refreshments

Bloomberg L.P., 731 Lexington Avenue, New York, NY 10022 
http://maps.google.com/places/us/10022/new-york/lexington-ave/731/-bloomberg-lp

On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn't flashy, nor is it much to write home about. But deep within its pages are hidden secrets -- secrets that every designer should know about.

If one looks closely at what the team at Amazon has built, it's filled with innovative functionality and clever designs, all of which creates a delightful experience for its users and directly produces regular profits for its shareholders. But not all is perfect. Some design changes in the last few years have not been the success that the team had hoped for. Amazon's exceptional qualities and imperfections are critical knowledge for any designer that wants to dig deep into what makes the site tick.

In this entertaining presentation, Jared will share some of UIE's latest research into the hidden treasures of (the) Amazon. You'll learn:

The simple Yes/No question that increased revenues by more than $1 billion
The elegant subtlety of Amazon's security system
Why Amazon's business model is more than meets the eye (and why designers need to care)
The wins and losses that Amazon has had with social media functionality
Join us for an exciting evening with Jared Spool and the User Experience community, and learn about Bloomberg's new positions for UX professionals.

Speaker: Jared M. Spool, Founding Principal, User Interface Engineering

Please arrive by 6:00 p.m. to allow time for security and registration. Photo ID required for building entry. It must match the name on the registration list.

Register at http://nycupa.org</full-description>
    <id type="integer">1394</id>
    <region>NY</region>
    <short-description>NYCUPA presents Jared Spool at Bloomberg: Revealing Design Treasures from The Amazon: 1/19 at 6PM</short-description>
    <start-on type="date">2010-01-19</start-on>
    <title>Revealing Design Treasures from The Amazon</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupa.org</website>
    <url>http://events.boxesandarrows.com/events/1394</url>
    <logo-url nil="true"></logo-url>
    <tag-string>nycupa</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2010-03-16</end-on>
    <full-description>Learn more and register: http://nycupa.org/Register

When: Tuesday, 3/16. Schedule starts at 6:00.
Where: JPMorgan Chase, 277 Park Ave (view map: http://bit.ly/bTR03N)
Cost: $15 for non-members, $10 for members, $5 for students

Networking and Refreshments: 6:00-6:30
Announcements: 6:30-6:45
Presentation, Q&amp;A: 6:45-8:00

DESCRIPTION
Mark Hurst will demonstrate the "listening lab" research method pioneered by his company, Creative Good, since the late 1990s. This is a truly disruptive process, Mark wrote recently, but may be most unusual for UX practitioners in that it does not require writing specific tasks before the research. 

WHO SHOULD ATTEND?
This presentation is open to all levels and requires no previous experience with usability testing and qualitative research.

ABOUT THE SPEAKER
Mark Hurst founded Creative Good, the world's first online customer experience firm, in 1997 - a time when few people had heard the term "customer experience" and even fewer knew why it was so important. Since then Creative Good has worked with hundreds of clients, from Fortune 500 to startups, on becoming more customer-centered and improving business metrics in the process.
In his spare time Mark pursues his wider interest in all forms of "good experience" including writing a newsletter and blog called Good Experience, which reaches tens of thousands of people every week, and running an annual conference called Gel (short for Good Experience Live) to spotlight the heroes and leaders in good experience.
Learn more and register: http://nycupa.org/Register</full-description>
    <id type="integer">1429</id>
    <region>NY</region>
    <short-description>Mark Hurst will demonstrate the "listening lab" research method pioneered by his company, Creative Good, since the late 1990s. It may be most unusual for UX practitioners in that it does not require writing specific tasks before the research.</short-description>
    <start-on type="date">2010-03-16</start-on>
    <title>Gaining Insights Through "Listening Labs"</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupa.org/Register</website>
    <url>http://events.boxesandarrows.com/events/1429</url>
    <logo-url nil="true"></logo-url>
    <tag-string>nycupa</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2010-05-19</end-on>
    <full-description>Register at http://nycupa.org


DESCRIPTION

In 2009, Infragistics created Quince, a Silverlight-based pattern library. Quince was conceived from the desire to make formal design patterns more discoverable through a browsable rich interface that now offers over 90+ patterns. But this wasn&#8217;t an easy thing to do. Programmer-turned-user experience advocate Ambrose Little will discuss:
	&#8226;	Why Infragistics chose to build Quince in Silverlight
	&#8226;	The thinking behind pattern choices and formats
	&#8226;	Recommendations for authoring new patterns
	&#8226;	Insights and rationales that contributed to the design
	&#8226;	Ideas for ongoing improvement


WHO SHOULD ATTEND?

Anyone tasked with designing software interfaces can benefit from greater knowledge and use of patterns. What Ambrose will discuss will especially help people who need to build out their own libraries. Having some experience designing UIs is required; experience with patterns will help, but Ambrose will provide a brief intro for those who are new to the concept.


ABOUT THE SPEAKER

Ambrose Little has been making software professionally for over a decade, initially as a developer, then as a software architect. In the last several years he has made the conversion from development to leading the user experience. Ambrose has authored multiple technical articles, spoken at numerous technical events, co-authored four books, and been honored by Microsoft for seven years as an MVP (Most Valued Professional) in ASP.NET, Solutions Architecture, and most recently, Silverlight.


AGENDA
&#160;
6:00 - 6:30: Networking and Refreshments
6:30 - 6:45: NYC UPA Elections Info &amp; Candidate Speeches
6:45 &#8211; 7:00: Announcements
7:00 &#8211; 8:00: Presentation and Q&amp;A
8:30 onward: Post presentation dinner (not included in the event fee)

Cost: $15 for non-members, $10 for members, $5 for students

Register at http://nycupa.org

LOCATION

McGraw-Hill Conference Center: 1221 6th Ave, New York, NY, 10020 (between 48th &amp; 49th)</full-description>
    <id type="integer">1480</id>
    <region>NY</region>
    <short-description>A Deep Dive Into The Process of Building a Pattern Library</short-description>
    <start-on type="date">2010-05-18</start-on>
    <title>5/18 - Quince: Building a Pattern Library</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupa.org</website>
    <url>http://events.boxesandarrows.com/events/1480</url>
    <logo-url nil="true"></logo-url>
    <tag-string>event, infragistics, nycupa</tag-string>
  </event>
</events>

