<?xml version="1.0" encoding="UTF-8"?>
<events>
  <event>
    <city>Seattle</city>
    <country>USA</country>
    <end-on type="date">2006-10-29</end-on>
    <full-description>3 plenary sessions (keynotes):

* The Future of Design (Don Norman, Nielsen Norman Group) 

* Designing the Windows Vista User Experience (Tjeerd Hoek, Microsoft) 

* Mobile Usability (Christian Lindholm, Yahoo!) 

29 full-day tutorials:

* Fundamental Guidelines for Web Usability

* Fundamental Guidelines for Application Usability

* Introduction to User Testing

* Interaction Design 1 and 2

* Eyetracking Web Usability

* Information Architecture

* Content Usability 1 and 2

* Rapid Iterative Design

* The Persona Lifecycle: Creating and Communicating User Personas 

* Getting from User Data to Design
Fundamentals of Internet Marketing

* Web Metrics: Assessing Website Performance

* Advanced User Testing

* How to Communicate Test Results

* Communicating Design: User Experience Documentation

* Designing Complex Applications and Websites

* Managing User Experience Strategy: Lessons from eBay and Beyond

* Intranet Usability 1 &amp; 2

* Email Newsletter Usability

* Lightweight Content Management: Blogs and Wikis

* Content Management for Websites and Intranets

* Designing B2B Websites

* Managing a User Experience Team

* Designing Multi-User Services: Lessons from Social Psychology

* Instant Visual Communication 

* Making Search Work

Speakers:

Scott McCloud 
Jenn Anderson, 3Across
Tamara Adlin, Adlin, Inc. 
Dan Brown, Computech, Inc. 
Nancy Dickenson &amp; Christian Rohrer, eBay 
John Morkes &amp; Lynn Pausic, Expero Inc. 
Martin White, Intranet Focus 
Tjeerd Hoek &amp; John Pruitt, Microsoft 
Kara Pernice Coyne, Hoa Loranger, Jakob Nielsen, Chris Nodder, Donald A. Norman,  Amy Schade, &amp; Bruce &#226;&#8364;&#339;Tog&#226;&#8364;? Tognazzini, Nielsen Norman Group 
Jill Strawbridge, Symantec 
Jim Sterne, Target Marketing 
Janice Rohn, World Savings Bank 
John Boyd &amp; Christian Lindholm, Yahoo! 
</full-description>
    <id type="integer">71</id>
    <region>WA</region>
    <short-description>7-day conference (also in London in November with the same program).

3 evening keynotes and 29 full-day tutorials on many aspects of usability and user experience, from intro to advanced.</short-description>
    <start-on type="date">2006-10-22</start-on>
    <title>User Experience 2006, Seattle</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.nngroup.com/events/</website>
    <url>http://events.boxesandarrows.com/events/71</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/71/nnglogo-invoice.jpg</logo-url>
    <tag-string>applications, cms, don norman, eyetracking, information architecture, interaction design, jakob nielsen, management, mobile devices, nielsen norman group, personas, seattle, tog, usability, user testing, windows vista</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2006-10-25</end-on>
    <full-description>In our years of consulting at Cooper, we've learned that getting the design
right is only half the job; the rest is getting it built. Let our experienced design communicators show you how to persuade the stakeholders that your solution is the best way to satisfy customers and accomplish business goals. After that, we'll teach you how to document the expected form and behavior in enough detail that programmers can build it, QA can write test cases from it, and marketing and sales can start showing it to the world.

WHO SHOULD ATTEND
Product planners, developers, marketers, usability professionals, design practitioners, and managers who are committed to creating a great customer experience.

YOU WILL LEARN HOW TO:
*Target your communication for specific audiences

*Communicate persuasively to build buy-in throughout the design process

*Present requirements and help stakeholders prioritize them

*Describe an interaction framework and show your audience why it's good

*Defend your design without being defensive

*Create compelling User &amp; Domain Analysis documents

*Construct a detailed Form &amp; Behavior Specification that developers actually want to use

*Get the most from your precious documentation time and effort

COURSE MATERIALS INCLUDE:

*Course binder with hard copies of slides and a variety of useful handouts and worksheets

*An example of a User &amp; Domain Analysis document

*Example sections of a Form &amp; Behavior Specification

WHAT PEOPLE ARE SAYING ABOUT THIS COURSE:

&#226;&#8364;&#339;A logical and well thought-out approach to documenting the design and getting buy-in throughout the process.&#226;&#8364;?

&#226;&#8364;&#339;Awesome! I came away with concrete examples I can use and apply to our process right away.&#226;&#8364;?

&#226;&#8364;&#339;Helps you understand what the real problems are and gives you the tools to solve those problems.&#226;&#8364;?

JUST 2 SEATS LEFT AS OF SEPTEMBER 22ND! This course is held quarterly. Limited to 20 participants. 

Don't forget, we can bring our classes to you!</full-description>
    <id type="integer">49</id>
    <region>CA</region>
    <short-description>Want to get your design built? Try this 2-day course on communicating with stakeholders about everything from research findings to concepts to final specs. Taught by a senior Cooper designer.</short-description>
    <start-on type="date">2006-10-23</start-on>
    <title>Cooper U  |  Communicating Design</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com</website>
    <url>http://events.boxesandarrows.com/events/49</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/49/cooperlogo.jpg</logo-url>
    <tag-string>communication, cooper, documentation, interaction design, personas</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2006-10-27</end-on>
    <full-description>Although the right features and behavior are essential to successful product design, the way they are presented can be just as important. The application of type, color, icons, and other aspects of visual design are critical to the usability of your product or Web site. Visual design choices are also critical to connecting emotionally with your customers (and to selling more products). This is not just a class on principles! It also covers process you won't see anywhere else.

WHO SHOULD ATTEND:
Designers, developers, usability professionals, brand managers, and anyone else responsible for delivering products that are desirable as well as usable.

YOU WILL LEARN HOW TO:
*Use visual design to clarify interaction and information

*Use research and personas to guide visual choices and drive consensus

*Create learnable, memorable icons

*Adapt your corporate identity to a product or Web site

*Apply visual design principles to multiple platforms

*Develop a comprehensive visual system for consistent, easy application

*Capture your work in a comprehensive Visual Style Guide

COURSE MATERIALS INCLUDE:
*Course binder with hard copies of slides and a variety of useful handouts

*Visual Style Guide example

&#226;&#8364;&#339;Five stars!&#226;&#8364;?

&#226;&#8364;&#339;Take this course! There&#226;&#8364;&#8482;s really none like it. Till now, you&#226;&#8364;&#8482;d have to have taken a few graphic design classes to get this complete and focused a study.&#226;&#8364;?

&#226;&#8364;&#339;Prescriptive information that&#226;&#8364;&#8482;s really useful.&#226;&#8364;?

&#226;&#8364;&#339;The instructors are clear, kind, enthusiastic, knowledgeable, sophisticated, and respectful!!!&#226;&#8364;?

&#226;&#8364;&#339;I felt the presenters CARED about the topic and were experts.&#226;&#8364;?

&#226;&#8364;&#339;It&#226;&#8364;&#8482;s hard to come up with anything to improve. I love the classes here. Can&#226;&#8364;&#8482;t wait for the next one!&#226;&#8364;?

JUST ONE SEAT LEFT AS OF SEPTEMBER 22ND! Attendance is limited to 20 people. This course is held quarterly. 

If you have a large group, Cooper U can come to you!</full-description>
    <id type="integer">50</id>
    <region>CA</region>
    <short-description>2-day class on visual design process, principles and examples that will help you make your interactive products not only more usable, but also more desirable. Taught by senior Cooper visual designers.</short-description>
    <start-on type="date">2006-10-25</start-on>
    <title>Cooper U  |  Visual Interface Design</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com</website>
    <url>http://events.boxesandarrows.com/events/50</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/50/cooperlogo.jpg</logo-url>
    <tag-string>cooper, interface design, personas, visual design</tag-string>
  </event>
  <event>
    <city>London</city>
    <country>United Kingdom</country>
    <end-on type="date">2006-11-12</end-on>
    <full-description>3 plenary sessions (keynotes):

* The Future of Design (Don Norman, Nielsen Norman Group) 

* Designing the Windows Vista User Experience (Tjeerd Hoek, Microsoft) 

* Mobile Usability (Christian Lindholm, Yahoo!) 

29 full-day tutorials:

* Fundamental Guidelines for Web Usability

* Fundamental Guidelines for Application Usability

* Introduction to User Testing

* Interaction Design 1 and 2

* Eyetracking Web Usability

* Information Architecture

* Content Usability 1 and 2

* Rapid Iterative Design

* The Persona Lifecycle: Creating and Communicating User Personas 

* Getting from User Data to Design
Fundamentals of Internet Marketing

* Web Metrics: Assessing Website Performance

* Advanced User Testing

* How to Communicate Test Results

* Communicating Design: User Experience Documentation

* Designing Complex Applications and Websites

* Managing User Experience Strategy: Lessons from eBay and Beyond

* Intranet Usability 1 &amp; 2

* Email Newsletter Usability

* Lightweight Content Management: Blogs and Wikis

* Content Management for Websites and Intranets

* Designing B2B Websites

* Managing a User Experience Team

* Designing Multi-User Services: Lessons from Social Psychology

* Instant Visual Communication 

* Making Search Work

Speakers:

Scott McCloud 
Jenn Anderson, 3Across
Tamara Adlin, Adlin, Inc. 
Dan Brown, Computech, Inc. 
Nancy Dickenson &amp; Christian Rohrer, eBay 
John Morkes &amp; Lynn Pausic, Expero Inc. 
Martin White, Intranet Focus 
Tjeerd Hoek &amp; John Pruitt, Microsoft 
Kara Pernice Coyne, Hoa Loranger, Jakob Nielsen, Chris Nodder, Donald A. Norman,  Amy Schade, &amp; Bruce &#226;&#8364;&#339;Tog&#226;&#8364;? Tognazzini, Nielsen Norman Group 
Jill Strawbridge, Symantec 
Jim Sterne, Target Marketing 
Janice Rohn, World Savings Bank 
John Boyd &amp; Christian Lindholm, Yahoo! </full-description>
    <id type="integer">72</id>
    <region>United Kingdom</region>
    <short-description>7-day conference (also in Seattle in October with the same program).

3 evening keynotes and 29 full-day tutorials on many aspects of usability and user experience, from intro to advanced.
</short-description>
    <start-on type="date">2006-11-05</start-on>
    <title>User Experience 2006, London</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.nngroup.com/events/</website>
    <url>http://events.boxesandarrows.com/events/72</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/72/nnglogo-invoice.jpg</logo-url>
    <tag-string>applications, cms, don norman, eyetracking, information architecture, interaction design, jakob nielsen, london, management, mobile devices, nielsen norman group, personas, tog, usability, user testing, windows vista</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2006-12-09</end-on>
    <full-description>As the foundation course in the Cooper U curriculum, the Practicum was designed for usability and design practitioners, product managers, and anyone else who strives to fill the gap between a product idea and what actually gets built. In this course, you will work through a specific design problem while learning how to: 

*Better understand business stakeholder needs

*Plan and conduct ethnography-based research with users and potential users

*Create a rigorously-defined persona set from user data

*Use scenarios and goals to determine requirements

*Apply scenarios, principles, and design patterns to define and iterate an interaction framework

*Apply these methods to everything from pie-in-the-sky innovation to minor product updates 

The Practicum is held at Cooper's headquarters approximately 10 times a year. For the convenience of international travelers, our other courses are sometimes scheduled immediately after the practicum. All sessions are limited to 20 participants.

WHAT PEOPLE ARE SAYING ABOUT THIS COURSE

&#226;&#8364;&#339;This is commercially grounded, highly captivating, very interactive, a lot of fun, and has given me something to take back which I&#226;&#8364;&#8482;m confident I can apply. The cost benefit is not an issue&#226;&#8364;&#8220;--this has to be taken by our designers.&#226;&#8364;?

&#226;&#8364;&#339;Inspiring, educational, fun. I&#226;&#8364;&#8482;m leaving with a lot of tools, information, and confidence.&#226;&#8364;?

&#226;&#8364;&#339;Well worth your time. Fills the large void between needs identification and construction.&#226;&#8364;?

&#226;&#8364;&#339;Great course. We can apply these design methods to the hole in our XP process.&#226;&#8364;?

&#226;&#8364;&#339;Highly recommended! Even as an experienced designer I both learned a lot and got a sanity check for the work I&#226;&#8364;&#8482;m doing. I&#226;&#8364;&#8482;m totally energized!&#226;&#8364;?

EARLY REGISTRATION AND GROUP DISCOUNTS AVAILABLE. 

If you have a large team to train, we can bring our courses to you.</full-description>
    <id type="integer">48</id>
    <region>CA</region>
    <short-description>Learn about Personas and Goal-Directed Design from the people
who invented them! This intensive, hands-on workshop led by senior Cooper designers covers research, personas, scenarios, and design.</short-description>
    <start-on type="date">2006-12-05</start-on>
    <title>Cooper U  |  Interaction Design Practicum</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com</website>
    <url>http://events.boxesandarrows.com/events/48</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/48/cooperlogo.jpg</logo-url>
    <tag-string>cooper, interaction design, personas, research, scenarios</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2007-01-20</end-on>
    <full-description>As the foundation course in the Cooper U curriculum, the Practicum was designed for usability and design practitioners, product managers, and anyone else who strives to fill the gap between a product idea and what actually gets built. In this course, you will work through a specific design problem while learning how to: 

*Better understand business stakeholder needs

*Plan and conduct ethnography-based research with users and potential users

*Create a rigorously-defined persona set from user data

*Use scenarios and goals to determine requirements

*Apply scenarios, principles, and design patterns to define and iterate an interaction framework

*Apply these methods to everything from pie-in-the-sky innovation to minor product updates 

The Practicum is held at Cooper's headquarters approximately 10 times a year. For the convenience of international travelers, our other courses are sometimes scheduled immediately after the practicum. All sessions are limited to 20 participants.

WHAT PEOPLE ARE SAYING ABOUT THIS COURSE

&#226;&#8364;&#339;This is commercially grounded, highly captivating, very interactive, a lot of fun, and has given me something to take back which I&#226;&#8364;&#8482;m confident I can apply. The cost benefit is not an issue&#226;&#8364;&#8220;--this has to be taken by our designers."

&#226;&#8364;&#339;Inspiring, educational, fun. I&#226;&#8364;&#8482;m leaving with a lot of tools, information, and confidence."

&#226;&#8364;&#339;Well worth your time. Fills the large void between needs identification and construction."

&#226;&#8364;&#339;Great course. We can apply these design methods to the hole in our XP process."

&#226;&#8364;&#339;Highly recommended! Even as an experienced designer I both learned a lot and got a sanity check for the work I&#226;&#8364;&#8482;m doing. I&#226;&#8364;&#8482;m totally energized!"

EARLY REGISTRATION AND GROUP DISCOUNTS AVAILABLE. 

If you have a large team to train, we can bring our courses to you.

</full-description>
    <id type="integer">87</id>
    <region>CA</region>
    <short-description>Learn about Personas and Goal-Directed Design from the people who invented them! This intensive, hands-on workshop led by senior Cooper designers covers research, personas, scenarios, and design.</short-description>
    <start-on type="date">2007-01-16</start-on>
    <title>Cooper U: Interaction Design Practicum</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com</website>
    <url>http://events.boxesandarrows.com/events/87</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/87/cooperlogo.jpg</logo-url>
    <tag-string>cooper, interaction design, personas, research, scenarios</tag-string>
  </event>
  <event>
    <city>Monterey</city>
    <country>USA</country>
    <end-on type="date">2007-01-24</end-on>
    <full-description>Web-based applications are quickly becoming critical components of the strategy of many organizations. However, the knowledge and skills to make a great application is still only available as scattered lore. Until now.

Jared Spool and UIE's researchers have reached out to those individuals who've spent the last few years pushing the envelope in web apps and put together the first comprehensive event to bring their knowledge and expertise to you. You'll meet the pioneers and world-class designers behind today's most successful web apps and come away inspired to create amazing applications that will delight your users.

We've carefully crafted this three-day event to give you what you need. You'll start your journey with our full-day tutorials, designed to dive right into the in-depth expertise behind creating successful applications. Then you'll explore our "Foundations" Day, with the essentials for great designs. And you'll wrap up in our "New Perspectives" Day, looking at where the world of web apps is going.

If you sign up using promotion code BOXES, you will receive $30 off each single day registration; if you sign up for all 3 days, you will also receive a free limited-edition Web App Summit iPod shuffle. (Note: This promotion cannot be combined with any other promotions we may offer.)

View the complete summit description, and register at http://www.webappsummit.com</full-description>
    <id type="integer">119</id>
    <region>CA</region>
    <short-description>UIE Web Summit is being held January  21-23, 2007 in Monterey, CA. We've lined up fantastic speakers giving full-day seminars and short talks on the most critical issues surrounding today's web apps.</short-description>
    <start-on type="date">2007-01-21</start-on>
    <title>UIE Web App Summit </title>
    <virtual type="boolean">false</virtual>
    <website>http://www.webappsummit.com</website>
    <url>http://events.boxesandarrows.com/events/119</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/119/72dpiJPG.jpg</logo-url>
    <tag-string>adaptive path, ajax, blogs, california, conference, design, ebay, event, experts, flickr, folksonomies, hr block, jared spool, monterey, netflix, personas, rias, san francisco, speakers, tagging, tutorial, ui, usability, user experience, users, ux, web app, web application, web applications, web apps, webbased applications, webbased applications, wikis, yahoo</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2007-01-26</end-on>
    <full-description>In our years of consulting at Cooper, we've learned that getting the design right is only half the job; the rest is getting it built. Let our experienced design communicators show you how to persuade the stakeholders that your solution is the best way to satisfy customers and accomplish business goals. After that, we'll teach you how to document the expected form and behavior in enough detail that programmers can build it, QA can write test cases from it, and marketing and sales can start showing it to the world.

WHO SHOULD ATTEND 
Product planners, developers, marketers, usability professionals, design practitioners, and managers who are committed to creating a great customer experience.

YOU WILL LEARN HOW TO: 
*Target your communication for specific audiences

*Communicate persuasively to build buy-in throughout the design process

*Present requirements and help stakeholders prioritize them

*Describe an interaction framework and show your audience why it's good

*Defend your design without being defensive

*Create compelling User &amp; Domain Analysis documents

*Construct a detailed Form &amp; Behavior Specification that developers actually want to use

*Get the most from your precious documentation time and effort

COURSE MATERIALS INCLUDE:

*Course binder with hard copies of slides and a variety of useful handouts and worksheets

*An example of a User &amp; Domain Analysis document

*Example sections of a Form &amp; Behavior Specification

WHAT PEOPLE ARE SAYING ABOUT THIS COURSE:

&#226;&#8364;&#339;A logical and well thought-out approach to documenting the design and getting buy-in throughout the process."

&#226;&#8364;&#339;Awesome! I came away with concrete examples I can use and apply to our process right away."

&#226;&#8364;&#339;Helps you understand what the real problems are and gives you the tools to solve those problems."

JUST 2 SEATS LEFT AS OF SEPTEMBER 22ND! This course is held quarterly. Limited to 20 participants. 

Don't forget, we can bring our classes to you!
</full-description>
    <id type="integer">86</id>
    <region>CA</region>
    <short-description>Want to get your design built? Try this 2-day course on communicating with stakeholders about everything from research findings to concepts to final specs. Taught by a senior Cooper designer.</short-description>
    <start-on type="date">2007-01-24</start-on>
    <title>Cooper U: Communicating Design</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com</website>
    <url>http://events.boxesandarrows.com/events/86</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/86/cooperlogo.jpg</logo-url>
    <tag-string>communication, cooper, documentation, interaction design, personas</tag-string>
  </event>
  <event>
    <city>Malm&#195;&#182;</city>
    <country>Sweden</country>
    <end-on type="date">2007-06-16</end-on>
    <full-description>About the Conference

From Business to Buttons focuses on the practical work and useful tools involved in a project. We offer two days of interesting workshops and seminars.

- Strategic Experience Design: Beyond Customer Satisfaction, Brandon Schauer, Adaptive Path

- Practicing Design at the Yahoo! Media Group: Tools and Methods

- Integrating Design in Your Organization, Kim Goodwin, Cooper

- Interaction design for social, media-rich mobile experiences, Fabio Sergio, frog design</full-description>
    <id type="integer">146</id>
    <region>Sweden</region>
    <short-description>From Business to Buttons is a two day conference offering insights and methods in how to create positive effects for the business and for society when designing Information Technology.</short-description>
    <start-on type="date">2007-06-14</start-on>
    <title>From Business to Buttons</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.businesstobuttons.com/</website>
    <url>http://events.boxesandarrows.com/events/146</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/146/logo_stor.png</logo-url>
    <tag-string>effectmanagement, experience design, interaction design, methods, personas, tools, usability</tag-string>
  </event>
  <event>
    <city>Boston</city>
    <country>USA</country>
    <end-on type="date">2007-11-09</end-on>
    <full-description>Register for all 4 days by October 23rd with the promotion code BOXES to receive $30 off each day and a limited-edition UI12 iPod video http://www.uiconf.com

BOXES promo code cannot be combined with any other special offer or promotional code, and is only valid for 4 day registrations. 

For the User Interface 12 Conference 
( http://www.uiconf.com ), Jared M. Spool and his team of usability researchers have asked the most forward thinking minds in the world of usability to present on today's most pressing design topics.  

For 4 full days, you'll learn in-depth techniques from these top experts, and come away with the knowledge and confidence necessary to tackle your biggest design challenges. 

Now in its twelfth year, the UI12 Conference examines the most critical web design and usability issues facing designers, information architects, and usability professionals. Topics include: Agile Development, Task-based Information Architecture, Usability Testing, Visual Design, Building Innovative Designs, Communicating with Comics, Interaction Design, and Designing with CSS. 

On Monday, November 5th, you'll have the chance to attend one of four full-day seminars from Larry Constantine, Gerry McGovern, Rolf Molich, or Luke Wroblewski. 

On Tuesday, November 6th, you'll have the chance to attend several of the informative and entertaining 90-minute Featured Talks from each of our conference speakers, as well as the UI12 Conference Keynote presentation from Jared M. Spool. 

On Wednesday, November 7th, you'll have the chance to attend one of four full-day seminars from Scott Berkun, Kevin Cheng, Kim Goodwin, or Cameron Moll. 

We'll cap off the week on Thursday, November 8th, with our Showcase Seminar Day, where you can choose between UIE's most popular seminars.</full-description>
    <id type="integer">196</id>
    <region>MA</region>
    <short-description>User Interface 12 is being held November 5-8, 2007 in Cambridge, MA. We've lined up fantastic 
speakers giving full-day seminars and short talks on today's most pressing usability and design issues.</short-description>
    <start-on type="date">2007-11-05</start-on>
    <title>UI12 - User Interface 12 Conference</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.uiconf.com</website>
    <url>http://events.boxesandarrows.com/events/196</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/196/ui12-badge.gif</logo-url>
    <tag-string>agile development, book, book seller, comics, content, content management, css, design, designer, developer, engineering, folksonomy, information architecture, innovation, interaction, interface, jared spool, management, personas, professional, seminar, social, social web design, taxonomy, testing, tutortial, ucd, uie, usability, user, ux, visual design, web application, web site, workshop</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2007-11-09</end-on>
    <full-description>12:30 &#8211; 1:00  Registration, Opening Reception
--
1:00 &#8211; 1:05  Introduction to WUD &#8216;07
Mark Safire, President, NYC UPA
--
1:05 &#8211; 1:50  Delivering Stellar Customer Experiences
Three Principles for Success: Learn how organizations sustain a long-term competitive edge through user experience best practices.

Bruce Temkin, VP - Principal Analyst, Forrester Research 
--
1:50 &#8211; 2:50   Reinforcing Brands With Every Interaction
Leading interaction designers and producers discuss how key brand attributes can be successfully delivered through every customer interaction &#8211; online and off.

Moderator: Tammy Sachs, CEO, Sachs Insights. Panelists:
&#183;  Anthony S. Manson, Managing Partner - eMarketing, Sudler &amp; Hennessey
&#183;  Brandt Flomer, Creative Director - Experience Strategy, R/GA
&#183;  Bruce Temkin, VP - Principal Analyst, Forrester Research
&#183;  Stephen Gates, Interactive Creative Director, Starwood Hotels &amp; Resorts Worldwide
--
2:50 &#8211; 3:15 Snack Break
Light Refreshments &amp; Snacks sponsored by Human Factors International
--
3:15 &#8211; 3:50 Innovative Features: Triumphs &amp; Tragedies
Examples of recent online interface techniques: good and not so good.

Tammy Sachs, CEO, Sachs Insights
--
3:50 &#8211; 4:50 The User Experience Process: How to Make It Work
Leaders in User Experience across several industries discuss what has worked &#8211; and what has not &#8211; in establishing user-centered design processes.

Moderator: Mark Safire, President, NYC UPA. Panelists:
&#183;  Jose Coronado, Director of Usability, ADP
&#183;  Kathleen Hoski, Manager - Usability Research, Best Buy
&#183;  Todd Toler, Dir of User Experience, J Wiley
&#183;  Tushar Tanna, Former VP - Consumer Product Mgmt, WebMD
--
4:50 &#8211; 5:25 Persona Development: A Healthcare Case Study
April McGee, Proj Dir, Human Factors International
--
5:25 &#8211; 5:30 Closing Comments &amp; Raffle
5:30 &#8211; 6:30 Cocktail Reception
--
ADVANCE REGISTRATION REQUIRED: nycupa20071108.eventbrite.com
--
Location:
1 Chase Manhattan Plaza, 60th floor, NYC</full-description>
    <id type="integer">346</id>
    <region>NY</region>
    <short-description>Keynote: Delivering Stellar Customer
Experiences, Bruce Temkin, Forrester Research. 
Speakers/panels on: reinforcing brands, innovative features, UX process, persona development. Cocktail reception.</short-description>
    <start-on type="date">2007-11-08</start-on>
    <title>World Usability Day, 1/2 Day Conference [NYC-UPA]</title>
    <virtual type="boolean">false</virtual>
    <website>http://nycupa20071108.eventbrite.com </website>
    <url>http://events.boxesandarrows.com/events/346</url>
    <logo-url></logo-url>
    <tag-string>personas, usability, ux, wud</tag-string>
  </event>
  <event>
    <city></city>
    <country></country>
    <end-on type="date">2007-11-15</end-on>
    <full-description>Sign up today at http://tinyurl.com/yruel4 and use the promo code "BOXES" to receive $30 off.

In this presentation, Jared M. Spool will walk through an easy-to-accomplish 30 day plan for developing your own persona-based scenarios. He'll tackle each of the four development stages: gathering the field research, analyzing the data, building the personas and their scenarios, and integrating the results into the development process. 

Gathering the Field Research: Jared will show you how to decide how many folks to visit, who they should be, and how to prepare for meeting them. He'll talk about the best ways to collect information and how to best involve other team members.

Analyzing the Data: Jared will demonstrate several techniques from the analysis toolkit, including pair-wise comparisons, KJ Analyses, and weighted charts. He'll show you quick and easy methods for sorting, organizing, and identifying the trends and insights you discovered in your study.

Building the Personas and Their Scenarios:  Jared will show you how robust personas utilize the elements uncovered in the research and analysis, making their creation easily flow from your pen (or keyboard). Jared will walk through several effective techniques for readying your insights about your users and their needs.

Integrating Personas into the Development Process: The best teams have a ready-made plan as to how they'll infuse their newly created personas and scenarios directly into the existing development process.  Jared will share techniques you can use immediately to introduce the personas, walk through the scenarios, and ensure they become fixture of your development process.

As with all of the UIE Virtual Seminars, you'll get a complete handout with plenty of examples and an opportunity to ask Jared those burning questions about how to do this well in your environment. 

Sign up today at http://tinyurl.com/yruel4 and use the promo code "BOXES" to receive $30 off.</full-description>
    <id type="integer">344</id>
    <region></region>
    <short-description>Usability and design expert, Jared M. Spool will walk through an easy-to-accomplish 30 day plan for developing your own persona-based scenarios based on UIE's research for only $99 (promo inside.)
</short-description>
    <start-on type="date">2007-11-14</start-on>
    <title>Building Robust Personas in 30 Days or Less</title>
    <virtual type="boolean">true</virtual>
    <website>http://www.uie.com/events/virtual_seminars/building_personas/</website>
    <url>http://events.boxesandarrows.com/events/344</url>
    <logo-url></logo-url>
    <tag-string>design, designer, developement, engineer, engineering, expert, field research, interface, jared, kj analyses, manager, organizing, personas, project, resources, scenarios, small, sorting, spool, techniques, uie, usability, user, user interface engineering, virtual, weighted charts</tag-string>
  </event>
  <event>
    <city>Coronado</city>
    <country>USA</country>
    <end-on type="date">2008-03-29</end-on>
    <full-description>Use the promo code "BOXES" to receive $30 off each day and a limited-edition Web App Summit 2008 iPod nano. Promotion ends on 2/26.

Over the three days of Web App Summit 2008, you'll meet the innovators and world-class designers behind today's most successful web apps, and come away inspired to create amazing applications that will delight your users.

We've carefully crafted this three-day event to give you what you need. 

We start with four full-day tutorials covering the most critical topics for your success. Between them, the world-renowned experts leading these seminars have more than 100 years of experience designing applications for practically every industry, from financial services to entertainment. They've created an information-packed day designed to get every question you have answered and deliver you the essential insights for creating great applications.

On the second day, we've chosen each session to give you the essentials for designing a successful web application. You'll come away with a full stock of tips and techniques you'll want to share with your entire team.

On the third day, we'll explore the best practices for implementing successful web applications. We've chosen the biggest experts in the world of web development to give you a full spectrum of techniques and insights. 

Days 2 and 3 feature a "peer-to-peer" luncheon, where you'll connect up with others who are tackling the same challenges you're facing and learn from their experiences. 

Speakers include: Luke Wroblewski, Kim Goodwin, Leisa Reichelt, Indi Young, Steve Mulder, Jeremy Keith, Bill Scott, Derek Featherstone, Keith Robinson, Sean Kane, and of course, Jared M. Spool. 

Use the promo code "BOXES" to receive $30 off each day and a limited-edition Web App Summit 2008 iPod nano. Promotion ends on 2/26.

View the complete summit description, and register at http://www.webappsummit.com</full-description>
    <id type="integer">358</id>
    <region>CA</region>
    <short-description>Web Summit 2008 is being held March 26-28, 2008 in Coronado, CA. We've lined up fantastic speakers giving full-day seminars and short talks on the most critical issues surrounding today's web apps.</short-description>
    <start-on type="date">2008-03-26</start-on>
    <title>Web App Summit 2008</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.webappsummit.com</website>
    <url>http://events.boxesandarrows.com/events/358</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/358/Copy_of_webappsummit_logo_web_FINAL.jpg</logo-url>
    <tag-string>adactio, ajax, blogs, california, conference, coronado, design, ebay, event, experts, flickr, folksonomies, jared spool, netflix, personas, rias, san diego, speakers, tagging, tutorial, ui, usability, user experience, users, ux, web app, web application, web applications, web apps, webbased applications, webbased applications, wikis, yahoo</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-06-21</end-on>
    <full-description>Our four-day Practicum is an intensive, hands-on workshop led by senior Cooper designers. We&#8217;ll show you how to:

    * Identify and address business issues
    * Plan and conduct user research to uncover user goals and mental models
    * Turn user data into a set of personas that guide (and sell!) the design
    * Use scenarios and goals to identify and prioritize requirements
    * Apply scenarios, principles and patterns to define the right interaction framework
    * Apply these methods to everything from pie-in-the-sky innovation to minor product updates

As the foundation course in the Cooper U curriculum, the Interaction Design Practicum was created for usability and design practitioners, product managers, and anyone else who strives to fill the gap between a list of requirements and what actually gets built. 
_______________________________________

What attendees have said about this course:

"Highly recommended! Even as an experienced designer I both learned a lot and got a sanity check for the work I'm doing. I'm totally energized!"

"Well worth your time. Fills the large void between needs identification and construction."

"Inspirational, educational, fun. I'm leaving with a lot of tools, information, and confidence."

_______________________________________

Our new "Business of Innovation" course happens the following week on June 23-24.

If you can't attend this Practicum session, there's another July 22-25, followed by our two day Visual Interface Design and Communicating Design classes.
</full-description>
    <id type="integer">469</id>
    <region>CA</region>
    <short-description>Learn about personas and Goal-Directed Design from the people who invented them! This 4 day hands-on course is taught by senior Cooper designers. </short-description>
    <start-on type="date">2008-06-17</start-on>
    <title>Cooper U: Interaction Design Practicum</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/ixd_practicum.html</website>
    <url>http://events.boxesandarrows.com/events/469</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/469/logo_cooperU.gif</logo-url>
    <tag-string>cooper, cooper u, interaction design, personas, research</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-07-26</end-on>
    <full-description>Our four-day Practicum is an intensive, hands-on workshop led by senior Cooper designers. We&#8217;ll show you how to:

    * Identify and address business issues
    * Plan and conduct user research to uncover user goals and mental models
    * Turn user data into a set of personas that guide (and sell!) the design
    * Use scenarios and goals to identify and prioritize requirements
    * Apply scenarios, principles and patterns to define the right interaction framework
    * Apply these methods to everything from pie-in-the-sky innovation to minor product updates

As the foundation course in the Cooper U curriculum, the Interaction Design Practicum was created for usability and design practitioners, product managers, and anyone else who strives to fill the gap between a list of requirements and what actually gets built. 
_______________________________________

What attendees have said about this course:

"Highly recommended! Even as an experienced designer I both learned a lot and got a sanity check for the work I'm doing. I'm totally energized!"

"Well worth your time. Fills the large void between needs identification and construction."

"Inspirational, educational, fun. I'm leaving with a lot of tools, information, and confidence."

_______________________________________

If you can stick around for a weekend in San Francisco, consider taking our two day Visual Interface Design and Communicating Design classes the following week.
</full-description>
    <id type="integer">470</id>
    <region>CA</region>
    <short-description>Learn about personas and Goal-Directed Design from the people who invented them! This 4 day hands-on course is taught by senior Cooper designers. </short-description>
    <start-on type="date">2008-07-22</start-on>
    <title>Cooper U: Interaction Design Practicum</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/ixd_practicum.html</website>
    <url>http://events.boxesandarrows.com/events/470</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/470/logo_cooperU.gif</logo-url>
    <tag-string>cooper, cooper u, interaction design, personas, research</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-07-30</end-on>
    <full-description>Visual interface design combines detailed interaction design, screen layout, and branding to ensure that a well-conceived, well-behaved product is also a usable and desirable one. Doing visual interface design the Goal-Directed way helps ensure that decisions and evaluation are based on clear criteria, rather than subjective opinion.

This two-day workshop will teach you how to:

    * Use research and personas to guide visual choices and drive consensus
    * Use color, size, and other visual properties to clarify interaction and information
    * Create learnable, memorable icons
    * Adapt your corporate identity to a product or Web site
    * Apply visual design principles to multiple platforms
    * Manage the collaboration between interaction design and visual interface design
    * Develop a comprehensive visual system for consistent, easy application
    * Capture your work in a comprehensive visual style guide

After taking this course, interaction designers, programmers, and product managers will be better able to evaluate and discuss visual interface design. Practicing visual interface designers and graphic designers may find that the sections on brand and using visual properties to establish hierarchy are review.
______________________________________

Here's what attendees are saying:

"Take this course! There's really none like it."

"Excellent course. Good mix of theory and practical application."

"Intense and challenging--full of information that can be used in real life."
_______________________________________

Make the trip even more worthwhile! Our four-day Interaction Design Practicum is the previous week, and our two-day course on Communicating Design is the same week.

All Cooper U courses are taught by senior Cooper designers. Courses are limited to 20 people to ensure plenty of interaction.
</full-description>
    <id type="integer">471</id>
    <region>CA</region>
    <short-description>Learn how Goal-Directed visual interface design can ensure that a product is both usable and desirable, and that decisions and evaluation are based on clear criteria, rather than subjective opinion.</short-description>
    <start-on type="date">2008-07-28</start-on>
    <title>Cooper U: Visual Interface Design course</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/visual_interface_design.html</website>
    <url>http://events.boxesandarrows.com/events/471</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/471/logo_cooperU.gif</logo-url>
    <tag-string>cooper, cooper u, interface design, personas, visual design</tag-string>
  </event>
  <event>
    <city>San Francisco</city>
    <country>USA</country>
    <end-on type="date">2008-08-01</end-on>
    <full-description>Even the best design can't speak for itself. In our years of consulting at Cooper, we've learned that getting the design right is only part of the job. Let our experienced designers show you how to persuade stakeholders that your solution is the best way to satisfy customers and accomplish business goals. After that, we'll teach you how to document the expected form and behavior in enough detail that engineers can build it, QA can write test cases from it, and marketing and sales can start showing it to the world.

This two-day class will teach you effective ways to:

    * Target your communication for specific audiences
    * Communicate persuasively to build buy-in throughout the process
    * Present requirements and help stakeholders prioritize them
    * Describe an interaction framework and show your audience why it's good
    * Defend your design without being defensive
    * Create compelling User &amp; Domain Analysis documents
    * Construct a detailed specification that developers actually want to use
    * Get the most from your documentation time and effort
_______________________________________

Here's what attendees are saying:

"A logical and well thought-out approach to documenting the design and getting buy-in throughout the process."

"Awesome! I came away with concrete examples I can use and apply to our process right away."

_______________________________________

Make the most of your trip to San Francisco! Our two-day Visual Interface Design class is the same week, and our four-day Interaction Design Practicum is the week before.

All Cooper U courses are taught by senior Cooper designers. All are limited to 20 people to ensure plenty of interaction.
</full-description>
    <id type="integer">472</id>
    <region>CA</region>
    <short-description>Even the best design can't speak for itself. Good communication is essential to persuade stakeholders and guide engineers. This two-day course shows you how.</short-description>
    <start-on type="date">2008-07-30</start-on>
    <title>Cooper U: Communicating Design course</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.cooper.com/services/training/communicating_design.html</website>
    <url>http://events.boxesandarrows.com/events/472</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/472/logo_cooperU.gif</logo-url>
    <tag-string>communicating design, cooper, cooper u, documentation, interaction design, personas</tag-string>
  </event>
</events>
