<?xml version="1.0" encoding="UTF-8"?>
<events>
  <event>
    <city>Sunnyvale</city>
    <country>USA</country>
    <end-on type="date">2006-12-07</end-on>
    <full-description>Date: Wednesday, December 6, 2006
Socializing and refreshments: 7-7:30 pm
Program: 7:30-9:30 pm
Place: Yahoo!, Sunnyvale, Building C, Classroom 5
Directions: http://www.baychi.org/calendar/20061206/directions/

Presentation by Luke Wroblewski

In an increasing number of companies, the role of design is changing dramatically from mere styling to a core ingredient of product strategy and innovation. But what's behind this shift? Why are designers who were previously asked just to "make things pretty" being invited to the corporate strategy table? This talk will examine the impact recent technology and market changes have had on the role of design within modern companies. Luke Wroblewski will discuss

    * the decreasing gap between ideas and their implementation
    * the increasing rate of commoditization that that are driven by shorter product lifecycles and cheaper manufacturing
    * the always on availability of massive data sources
    * the growing ability of consumers to absorb and enjoy increasingly complex media and user interfaces

Designers of all types can use this knowledge to communicate the value of design skills, methodologies, and deliverables to both clients and stakeholders. In other words, this presentation provides an explanation of why design matters more now than ever.
Co-sponsors of this event:

    * IxDA (Interaction Design Association) Silicon Valley Face to Face
    * BayCHI IxD BOF

For more information about his event, go to:
http://www.baychi.org/calendar/20061206/</full-description>
    <id type="integer">142</id>
    <region>CA</region>
    <short-description>Luke Wroblewski on the shifting role of design in today's economy and a panel that includes, Lisa Anderson (Intuit), Pabini Gabriel-Petit (Spirit Softworks), Andrei Herasimchuk (Involution Studios).</short-description>
    <start-on type="date">2006-12-06</start-on>
    <title>IxDA/BayCHI: The Shifting Role of Design</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.baychi.org/calendar/20061206/</website>
    <url>http://events.boxesandarrows.com/events/142</url>
    <logo-url></logo-url>
    <tag-string>baychi, business, california, design, ixda, strategy</tag-string>
  </event>
  <event>
    <city>Vancouver</city>
    <country>Canada</country>
    <end-on type="date">2007-01-27</end-on>
    <full-description>Bob takes you step-by-step through a proven system to solve the hardest CM issues. Throughout your two day intensive sessions you will build your own content strategy and model using proven best practices and Bob's own industry driving methodologies.

****$1495 Canadian / $1345 US ****

Day 1: Learn the "Business Smarts" required for a successful content management strategy:

 - Set goals that benefit your company's bottom line 
- Build a realistic business case to meet the goals 
- Get support from above and from the business units 
- Get the funding you need 
- Avoid departmental wars 

Day 2: Learn the "Nuts and Bolts" of content modeling, the key to linking business goals with technology: 

- Balance the sources and consumers of content 
- Balance the Web against other delivery channels for your content 
- Create a content domain to limit scope creep 
- Devise a set of content types for content organization content creation, storage, and delivery 
- Define taxonomies and other access structures to organize and target your content 
- Design for future growth and inevitable change 
- Determine how to reuse content and display it on Web pages and beyond 
- Use XML and database technologies to store and publish content 

"Provided tools to be able to look at information management in the larger context of organizational goals." --Alan Rosenthal, Microsoft 
Corporation

Leading the workshop is information management professor and long-time consultant Bob Boiko. Bob (literally) wrote the book on content management, The Content Management Bible (2004, Wiley &amp; Sons) is in its second edition and has become the gold standard for content management professionals. Bob's dynamic presentation style keeps him consistently on the list of most-requested speakers at IT and business conferences. His methodology has been applied to organizations of all sizes, from small non-profit organizations to major corporations in North America, Europe and Asia. 
</full-description>
    <id type="integer">128</id>
    <region>Canada</region>
    <short-description>An intensive 2-day workshop on building information strategy, then  designing and modeling information systems presented by industry-leading consultant, author, and teacher, Bob Boiko. </short-description>
    <start-on type="date">2007-01-25</start-on>
    <title>Taming the Content Beast: Content Strategy and Mod</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.metatorial.com/seminar.asp?code=BaA</website>
    <url>http://events.boxesandarrows.com/events/128</url>
    <logo-url></logo-url>
    <tag-string>boiko, cm, cms, content, information, it, mamagement, modeling, strategy, system design, workshop</tag-string>
  </event>
  <event>
    <city>Dallas</city>
    <country>USA</country>
    <end-on type="date">2007-10-20</end-on>
    <full-description>Registration now available!!!

Classic business models are threatened&#8212;the economics of competition have changed. Quality, efficiency and price are quickly matched. Being different requires flexibility&#8212;it&#8217;s squishy. Squishy seems to imply risk.

Such is the conundrum of the balance between science and art&#8212;a balance readily facilitated by Design Thinking, fundamentals for strategic business differentiation.

This is THE event to gain a purview of the design landscape across major DFW businesses. Join important conversations in a Half-Day-Plus exchange of ideas.

Featured Speaker
Chris Bernard, Microsoft User Experience Evangelist
http://chrisbernard.blogs.com/design_thinking_digest/

Open to the public
Hosts: DFW Usability Professionals Association (DFW UPA) and the Lone Star Chapter of the Society for Technical Communication (STC)
Sponsors: IMC2, Microsoft, Usability Sciences, Cox &amp; Hall

Cost
$40 Prepaid | $50 Day of | $25 Hosts, Sponsors $25 Evening Only | $15 Students |

Logo Design: Norm Cox, Cox &amp; Hall</full-description>
    <id type="integer">327</id>
    <region>TX</region>
    <short-description>Be part of 'different'. Be part of an experiment. Be part of a conversation. Join us...</short-description>
    <start-on type="date">2007-10-19</start-on>
    <title>Design Thinking 2007, Dallas</title>
    <virtual type="boolean">false</virtual>
    <website>http://designthinkingexec.backpackit.com/pub/1239101</website>
    <url>http://events.boxesandarrows.com/events/327</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/327/DT_07_Fullcolor.png</logo-url>
    <tag-string>design, design thinking, dialog, strategy</tag-string>
  </event>
  <event>
    <city>Vancovuer</city>
    <country>Canada</country>
    <end-on type="date">2007-11-16</end-on>
    <full-description>This intermediate-to-advanced workshop series examines the four key elements that contribute to a successful interactive experience: Design Strategy, Design Research, Interaction Design and Information Architecture. Workshops are led by Adaptive Path's team of experts.</full-description>
    <id type="integer">263</id>
    <region>Canada</region>
    <short-description>This workshop series examines the four key elements that contribute to a successful interactive experience: Design Strategy, Design Research, Interaction Design and Information Architecture.</short-description>
    <start-on type="date">2007-11-12</start-on>
    <title>UX Intensive in Vancouver</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.adaptivepath.com/events/2007/nov</website>
    <url>http://events.boxesandarrows.com/events/263</url>
    <logo-url></logo-url>
    <tag-string>adaptive path, design, strategy, user experience, ux, vancouver, workshop</tag-string>
  </event>
  <event>
    <city>Ottawa</city>
    <country>Canada</country>
    <end-on type="date">2008-05-13</end-on>
    <full-description>This workshop offers success strategies for effective usability engineering in organizations developing software products and services for the public or for internal users.

It provides effective organizational skills that can be put to immediate use by interaction designers, computer scientists, web designers, software engineers, graphic designers, information architects, usability engineers, industrial designers, and other professionals involved in pursuing the goal of optimal user experiences for end users.

The workshop outlines how to make the business case for usability engineering in general - and specific usability project plans in particular - by adapting general cost-justification techniques to estimate expected return on investment (ROI) for usability initiatives. This technique can be used to solicit funding. Cost-justification is discussed across a wide variety of contexts, including both commercial and internal traditional business applications, public web sites, intranets, and web-based applications.

Dr. Deborah J. Mayhew (http://drdeb.vineyard.net) is an internationally recognized author, teacher, speaker and consultant on software user interface design and usability engineering. She has been owner and Principal Consultant of Deborah J. Mayhew &amp; Associates, a consulting firm offering a wide variety of services related to usability engineering, since 1986.

For more details about the program and leader, see http://www.capchi.org/workshop.html
</full-description>
    <id type="integer">461</id>
    <region>Canada</region>
    <short-description>This workshop offers success strategies for effective usability engineering in organizations developing software products and services for the public or for internal users.
</short-description>
    <start-on type="date">2008-05-12</start-on>
    <title>Strategic Usability Engineering Workshop</title>
    <virtual type="boolean">false</virtual>
    <website>http://www.capchi.org/workshop.html</website>
    <url>http://events.boxesandarrows.com/events/461</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/461/CapCHILogo2000.gif</logo-url>
    <tag-string>cost justifying, deborah mayhew, roi, strategy, usability</tag-string>
  </event>
  <event>
    <city>New York</city>
    <country>USA</country>
    <end-on type="date">2008-10-11</end-on>
    <full-description>In today?s global competitive environment business model thinking is an essential skill for every business person. A recent CEO survey by IBM shows that business models and business model innovation are on top of the executive agenda. Also, entrepreneurs across industries are searching for the most appropriate business models to bring new and innovative products and services to the market.

Unfortunately, management literature provides little methodological guidance that helps executives and entrepreneurs systematically reflect on the topic of business model design and innovation. This workshop addresses that gap by providing participants with a powerful, tested and pragmatic approach that assists business people in designing competitive and innovative business models.

The approach is based on the ?Business Model Canvas?, which allows business people to describe business models with a simple and common language based on 9 building blocks. This language can then be used to assess business models and come up with new and innovative business model alternatives. The approach appeals to senior executives, department heads, entrepreneurs and financiers alike, since all have a common need of identifying and implementing competitive and sustainable business models.

In this workshop you will:
    * sense why it is indispensable for you to start thinking in terms of business models in today?s competitive landscape
    * learn how to describe your own business model(s) based on the intuitive and pragmatic Business Model Canvas approach
    * be able to generate business model alternatives in your own competitive environment
    * apply the Business Model Canvas approach in break-out sessions
</full-description>
    <id type="integer">531</id>
    <region>NY</region>
    <short-description>At this workshop you will master a simple but powerful and systematic approach to understanding, analyzing, designing and changing business models</short-description>
    <start-on type="date">2008-10-10</start-on>
    <title>Designing Innovative Business Models</title>
    <virtual type="boolean">false</virtual>
    <website>http://smartexperience.org/classes/business-model-design/</website>
    <url>http://events.boxesandarrows.com/events/531</url>
    <logo-url>http://events.boxesandarrows.com/event/logo/531/smartexperience.logo.png</logo-url>
    <tag-string>business, entrepreneur, innovation, management, models, strategy</tag-string>
  </event>
</events>
