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VERSION:2.0
PRODID:-//Ensemble Independent//vPim 0.360//EN
CALSCALE:Gregorian
X-WR-CALNAME:Boxes and Arrows Events Calendar tagged "web usability"
BEGIN:VEVENT
DTSTART;VALUE=DATE:20070502
DTEND;VALUE=DATE:20070504
SUMMARY:Web Usability training -- London
LOCATION:London, United Kingdom
DESCRIPTION:This seminar describes best practice in web usability, demonstr
 ates good and bad examples of web pages and teaches you the tools and techn
 iques you need to make your own site a success with its users. 
\n
\nOVERVI
 EW
\nThere are dozens of books and web sites dedicated to web usability, bu
 t few of these provide the ‘big picture’. The aim of this course is to 
 help delegates design better web sites by showing how the various usability
  tools and techniques fit into real-world design and development processes.
 
\nOver the two-day course, delegates engage in a practical design activity
  that helps them discover the usability secrets behind e-commerce developme
 nt. The activity covers the full design lifecycle, including business requi
 rements, customer needs, page and site design, prototyping and usability te
 sting.
\n
\nWHO IS THE COURSE FOR?
\nThis course is for you if you are acti
 vely involved in the design of a web site and you want to make sure that us
 ers can find and use content quickly and easily. The course will be valuabl
 e for business analysts who want quick and effective tools to communicate w
 eb user requirements and for designers who want to learn methods for evalua
 ting their site structure and web page designs. Marketing managers will ben
 efit by learning about the business and brand benefits of a usability focus
 . Delegates do not need a background in usability to benefit from this cour
 se.
\n
\nHOW WILL I BENEFIT?
\nAfter attending this course, you will be abl
 e to:
\n-Describe a user centred design framework that supports end-to-end 
 usability involvement in web projects
\n-Use personas to share information 
 about customers and their tasks in an engaging and usable way
\n-Develop ch
 eap, throwaway prototypes to get quick and frequent feedback from your user
 s
\n-Specify usability metrics
\n-Apply discount usability techniques, such
  as Nielsen's heuristic evaluation
\n-Learn about different methods for usa
 bility testing web sites and when to apply them
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20081007
DTEND;VALUE=DATE:20081009
SUMMARY:Web Usability training
LOCATION:London, United Kingdom
DESCRIPTION:For web designers who want hands-on experience with usability t
 ools and techniques, "Web Usability" is a 2-day seminar that shows delegate
 s how to boost sales and conversion rates, increase usage and improve custo
 mer satisfaction. Unlike shorter introductory courses, this in-depth worksh
 op covers the entire design and development lifecycle.
\n
\nWHO IS THE COUR
 SE FOR?
\n
\nThis course is for you if you are actively involved in the des
 ign of a web site and you want to make sure that users can find and use con
 tent quickly and easily. The course will be valuable for business analysts 
 who want quick and effective tools to communicate web user requirements and
  for designers who want to learn methods for evaluating their site structur
 e and web page designs. Marketing managers will benefit by learning about t
 he business and brand benefits of a usability focus. Delegates do not need 
 a background in usability to benefit from this course.
\n
\nWHAT YOU'LL LEA
 RN
\n
\n-Describe a user centred design framework that supports end-to-end 
 usability involvement in web projects
\n-Use personas to share information 
 about customers and their tasks in an engaging and usable way
\n-Develop ch
 eap, throwaway prototypes to get quick and frequent feedback from your user
 s
\n-Specify usability metrics to make sure your web site is neither under-
  nor over-engineered
\n-Apply discount usability techniques, such as Nielse
 n's heuristic evaluation
\n-Learn about different methods for usability tes
 ting web sites and when to apply them
\n-Network with other professionals c
 arrying out usability activities in different companies
END:VEVENT
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